Steve Fairbanks

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The Product/Service Portfolio Matrix Tool

Steve Fairbanks, Aaron Buchko, 2018 .

The Critical to Customer Mindset Tool: Where Are We Causing You Pain?

Steve Fairbanks, Aaron Buchko, 2018 .

The Market Segmentation Tool

Steve Fairbanks, Aaron Buchko, 2018 .

The Opportunity Sourcing Matrix

Steve Fairbanks, Aaron Buchko, 2018 .

The Market Map Tool

Steve Fairbanks, Aaron Buchko, 2018 .

The Visual Waterfall Chart Tool

Steve Fairbanks, Aaron Buchko, 2018 .

Performance-Based Strategy: Tools and Techniques for Successful Decisions

Steve Fairbanks, Aaron Buchko, 2018 .

The Process Improvement Guidance Tool

Steve Fairbanks, Aaron Buchko, 2018 .

The Segment Niching Tool

Steve Fairbanks, Aaron Buchko, 2018 .

The Bottom-Up Market Sizing Tool

Steve Fairbanks, Aaron Buchko, 2018 .

The Strategic Market Portfolio Matrix Tool

Steve Fairbanks, Aaron Buchko, 2018 .

The Product Volume Margin (PVM) Chart Tool

Steve Fairbanks, Aaron Buchko, 2018 .

Performance Based Strategy

Steve Fairbanks, 2018 .

Milestone Project Management Tool

Steve Fairbanks, Aaron Buchko, 2018 .

The Poor Man’s Quality Function Deployment (QFD) Tool

Steve Fairbanks, Aaron Buchko, 2018 .