John M. T. Balmer

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Selfie appropriation by young British South Asian adults: Reifying, endorsing and reinforcing dual cultural identity in social media

Bidit Lal Dey, John M. T. Balmer, Ameet Pandit, 2018, Inf. Technol. People.

Corporate Architecture Design, Corporate Identity, and Identification

Pantea Foroudi, John M. T. Balmer, Mohammad Mahdi Foroudi, 2021, Corporate Brand Design.

Brands in, from and to emerging markets: The role of industrial relationships

Brian Low, John M. T. Balmer, Suraksha Gupta, 2015 .

Student corporate brand identification: an exploratory case study

John M. T. Balmer, M. Liao, John M.T. Balmer, 2007 .

Corporate Branding and Connoisseurship

John M. T. Balmer, J. Balmer, 1995 .

Corporate identity: The concept, its measurement and management

John M. T. Balmer, C.B.M. vanRiel, J. Balmer, 1997 .

Corporate identity and private banking: a review and case study

John M. T. Balmer, Snorre Stotvig, J. Balmer, 1997 .

Corporate Identity and the Advent of Corporate Marketing

John M. T. Balmer, J. Balmer, 1998 .

Corporate identity, corporate branding and corporate marketing ‐ Seeing through the fog

John M. T. Balmer, J. Balmer, 2001 .

Corporate brands: what are they? What of them?

John M. T. Balmer, E. Gray, J. Balmer, 2003 .

Managing Corporate Image and Corporate Reputation

John M. T. Balmer, E. Gray, J. Balmer, 1998 .

Merger Madness: The Final Coup de Grâce

John M. T. Balmer, K. Dinnie, 1999 .

Social Identity, Organizational Identity and Corporate Identity: Towards an Integrated Understanding of Processes, Patternings and Products

John M. T. Balmer, S. Haslam, J. Cornelissen, 2007 .

The Acid Test of Corporate Identity Management

John M. T. Balmer, Guillaume B. Soenen, J. Balmer, 1999 .

Corporate brands and corporate marketing: Emerging trends in the big five eco-system

John M. T. Balmer, R. Abratt, Nicola Kleyn, 2016 .

Corporate marketing: Integrating corporate identity, corporate branding, corporate communications, corporate image and corporate reputation

John M. T. Balmer, S. Greyser, J. Balmer, 2006 .

Visual identity: trappings or substance?

Michael J. Baker, John M. T. Balmer, M. Baker, 1997 .

Corporate Identity: There Is More to It than Meets the Eye

Alan Wilson, John M. T. Balmer, Alan Wilson, 1998 .

Corporate brands with a heritage

Stephen A. Greyser, Mats Urde, John M. T. Balmer, 2007 .

Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing : an anthology

Stephen A. Greyser, John M. T. Balmer, S. Greyser, 2003 .

Scrutinising the British Monarchy The corporate brand that was shaken, stirred and survived

John M. T. Balmer, J. Balmer, 2009 .

The role of corporate brand image for B2B relationships of logistics service providers in China

John M. T. Balmer, Xinming He, Weifeng Chen, 2020, Journal of Business Research.

Corporate heritage identity management and the multi-modal implementation of a corporate heritage identity

John M. T. Balmer, M. Burghausen, J. Balmer, 2014 .

Corporate Identity: The POWER and the PARADOX

John M. T. Balmer, J. Balmer, 2010 .

Explicating place identity attitudes, place architecture attitudes, and identification triad theory

John M. T. Balmer, Pantea Foroudi, Weifeng Chen, 2020, Journal of Business Research.

Building Societies: Change, Strategy and Corporate Identity

John M. T. Balmer, A. Wilkinson, J. Balmer, 1991 .

Higher education: a once-in-a-lifetime purchase

John M. T. Balmer, D. Yen, Hsiao-Pei Yang, 2020 .

Identity based views of the corporation

John M. T. Balmer, J. Balmer, 2008 .

Corporate heritage brands and the precepts of corporate heritage brand management: Insights from the British Monarchy on the eve of the royal wedding of Prince William (April 2011) and Queen Elizabeth II's Diamond Jubilee (1952–2012)

John M. T. Balmer, J. Balmer, 2011 .

Introducing integrated hybrid communication: the nexus linking marketing communication and corporate communication

John M. T. Balmer, P. Kitchen, M. Stoian, 2022, Qualitative Market Research: An International Journal.

The Nature and Management of Ethical Corporate Identity: A Commentary on Corporate Identity, Corporate Social Responsibility and Ethics

John M. T. Balmer, Kyoko Fukukawa, E. Gray, 2007 .

Introduction: Current State and Future Directions for Research on Corporate Brand Management

John M. T. Balmer, Tim Oliver Brexendorf, S. Powell, 2017 .

The BP Deepwater Horizon débâcle and corporate brand exuberance

John M. T. Balmer, J. Balmer, 2010 .

The corporate identity, total corporate communications, stakeholders’ attributed identities, identifications and behaviours continuum

John M. T. Balmer, J. Balmer, 2017 .

Strategic corporate brand alignment

John M. T. Balmer, J. Balmer, 2012 .

Guest Editors’ Introduction

Anne Ellerup Nielsen, John M. T. Balmer, A. E. Nielsen, 2016 .

Corporate Identity: Crossing the Rubicon

John M. T. Balmer, J. Balmer, 2002 .

Corporate heritage stewardship: A corporate marketing perspective

John M. T. Balmer, M. Burghausen, J. Balmer, 2014 .

The corporate brand and strategic direction: Senior business school managers’ cognitions of corporate brand building and management

John M. T. Balmer, Wei-Yue Wang, J. Balmer, 2016 .

Corporate brand management – A leadership perspective

John M. T. Balmer, Tim Oliver Brexendorf, J. Kernstock, 2013 .

Advances in corporate brand, corporate heritage, corporate identity and corporate marketing scholarship

John M. T. Balmer, J. Balmer, 2017 .

The Crown as a corporate brand: Insights from monarchies

John M. T. Balmer, S. Greyser, M. Urde, 2006 .

The monarchy as a corporate brand: Some corporate communications dimensions

John M. T. Balmer, S. Greyser, M. Urde, 2006 .

Corporate brands: what’s new?

John M. T. Balmer, 2012 .

Wally Olins (1930–2014), corporate identity ascendancy and corporate brand hegemony. Celebrating the life of Wally Olins: Leading corporate identity exponent and prominent brand proponent

John M. T. Balmer, J. Balmer, 2014 .

Corporate and generic identities: lessons from the Co‐operative Bank

John M. T. Balmer, A. Wilkinson, J. Balmer, 1996 .

The BBC's Corporate Identity: Myth, Paradox and Reality

John M. T. Balmer, J. Balmer, 1994 .

Aligning Identity and Strategy

John M. T. Balmer, S. Greyser, H. Stuart, 2009 .

The nature of corporate identity : an explanatory study undertaken within BBC Scotland

John M. T. Balmer, J. Balmer, 1996 .

Corporate Identity and Corporate Brand Alignment :The Strategic Positioning of British Airways in the 20th Century

John M. T. Balmer, H. Stuart, Stephen A Gryser, 2008 .

Corporate identity, corporate identity scholarship and Wally Olins (1930-2014)

John M. T. Balmer, J. Balmer, 2015 .

Augmented role identity saliency of CSR in corporate heritage organizations

John M. T. Balmer, Amjad H. Al-Amad, J. Balmer, 2023, Journal of Business Research.

Corporate Heritage Brands

Bradford T. Hudson, John M. T. Balmer, J. Balmer, 2017 .

A Resource-Based View of the British Monarchy as a Corporate Brand

John M. T. Balmer, J. Balmer, 2007 .

Corporate heritage brands, augmented role identity and customer satisfaction

John M. T. Balmer, Weifeng Chen, J. Balmer, 2017 .

Corporate identity and corporate communications: creating a competitive advantage

Edmund R. Gray, John M. T. Balmer, E. Gray, 1999 .

Explicating Ethical Corporate Marketing. Insights from the BP Deepwater Horizon Catastrophe: The Ethical Brand that Exploded and then Imploded

John M. T. Balmer, S. Greyser, S. Powell, 2011 .

From the Pentagon: A New Identity Framework

John M. T. Balmer, 2001 .