Euna Mehnaz Khan

Predicting Movie Genre Preferences from Personality and Values of Social Media Users

Jalal Mahmud, Mohammed Eunus Ali, Md. Saddam Hossain Mukta, 2017, ICWSM.

Predicting Users’ Movie Preference and Rating Behavior from Personality and Values

Jalal Mahmud, Mohammed Eunus Ali, Md. Saddam Hossain Mukta, 2020, ACM Trans. Interact. Intell. Syst..

Social Value: A Computational Model for Measuring Influence on Purchases and Actions for Individuals and Systems

Euna Mehnaz Khan, Nishith Pathak, Dmitri Williams, 2022, Journal of Advertising.

A review of HPV and HBV vaccine hesitancy, intention, and uptake in the era of social media and COVID-19

Euna Mehnaz Khan, S. Kulasingam, S. Brady, 2023, eLife.

Behavioral Forensics in Social Networks: Identifying Misinformation, Disinformation and Refutation Spreaders Using Machine Learning

Euna Mehnaz Khan, Bhavtosh Rath, Jaideep Srivastava, 2023, ArXiv.

Fighting negative rumors with trust-based rumor-refutation strategy

Euna Mehnaz Khan, Jaideep Srivastava, Hyejin Kim, 2022, Journal of Marketing Communications.