Santiago Forgas-Coll

A Proposal for Improving the Performance of Adaptive Conjoint Analysis

Juan Carlos Gázquez-Abad, Rubén Huertas-García, Santiago Forgas-Coll, 2012 .

Discovering SOCIABLE: Using a Conceptual Model to Evaluate the Legibility and Effectiveness of Backchannel Cues in an Entertainment Scenario

Carme Torras, Guillem Alenyà, Antonio Andriella, 2020, 2020 29th IEEE International Conference on Robot and Human Interactive Communication (RO-MAN).

Clothing brand purchase intention through SNS

Santiago Forgas-Coll, Jordi Pujadas-Hostench, Ramon Palau-Saumell, 2019, Online Inf. Rev..

Integrating theories to predict clothing purchase on SNS

Jorge Matute, Santiago Forgas-Coll, Jordi Pujadas-Hostench, 2019, Ind. Manag. Data Syst..

THE EFFECT OF JOINT DESIGN ON COGNITIVE ABILITY AND PERFORMANCE. A MODEL PROPOSAL BASED ON BALANCED INCOMPLETE BLOCKS

Carolina Consolación Segura, Marta Mas-Machuca, Rubén Huertas-García, 2016 .

Netnography As A Research Tool Into Online Contexts: An Application Of Image Analysis In The Field Of Public Transport

Juan Carlos Gázquez-Abad, Rubén Huertas-García, Santiago Forgas-Coll, 2014 .

Prices, prices and prices: A study in the airline sector

Fernando J. Garrigos-Simon, Yeamduan Narangajavana, Santiago Forgas-Coll, 2014 .

Urban destination loyalty drivers and cross-national moderator effects: The case of Barcelona

Santiago Forgas-Coll, Ramon Palau-Saumell, Javier Sánchez-García, 2012 .

A design strategy for improving adaptive conjoint analysis

Juan Carlos Gázquez-Abad, Rubén Huertas-García, Santiago Forgas-Coll, 2016 .