Kent L. Granzin

发表

Consumer Logistics: The Transportation Subsystem

Donald M. Jensen, Kent L. Granzin, 2015 .

Segmentation in the Market for Television News

Donald M. Jensen, Kent L. Granzin, K. L. Granzin, 2015 .

Target Marketing To Newscast Audiences: An Exploratory Segmentation Analysis

Kent L. Granzin, Erhard K. Valentin, E. K. Valentin, 2011 .

Consumer Logistics: The Handling and Storage Subsystem

Kent L. Granzin, 2015 .

The Consumption Unit as a Member of the Distribution Channel

Kent L. Granzin, 2015 .

Who are the consumerists

Kent L. Granzin, K. L. Granzin, Gary M. Grikscheit, 1975 .

Mathematical Models in Marketing

Kent L. Granzin, Robert G. Murdick, K. L. Granzin, 1971 .

Characterizing Participants in Activities Protecting the Environment: A Focus on Donating, Recycling, and Conservation Behaviors

Kent L. Granzin, Janeen E. Olsen, J. Olsen, 1991 .

Influencing consumers’ selection of domestic versus imported products: Implications for marketing based on a model of helping behavior

Kent L. Granzin, Abhijit Biswas, Janeen E. Olsen, 1993 .

End-User Contribution to Logistics Value Co-Creation: A Series of Exploratory Studies

Kent L. Granzin, Kenneth D. Bahn, Mert Tokman, 2015 .

Consumer logistics as a basis for segmenting retail markets

Kent L. Granzin, Erhard K. Valentin, E. K. Valentin, 1997 .

Economic Development and Channel Structure: A Multinational Study

Kent L. Granzin, Janeen E. Olsen, J. Olsen, 1990 .

An Investigation of Determinants of Recycling Consumer Behavior

Alvin C. Burns, Kent L. Granzin, Janeen E. Olsen, 1993 .

The efficacy of cognition- and emotion-based "buy domestic" appeals: Conceptualization, empirical test, and managerial implications

Kent L. Granzin, Madeleine E. Pullman, Janeen E. Olsen, 1997 .