Margaret C. Keiper

THE EFFECT OF ENVIRONMENTAL FACTORS ON FRANCHISE SUCCESS IN THE NBA'S DEVELOPMENT LEAGUE: AN APPLICATION OF ORGANIZATIONAL THEORY

Margaret C. Keiper, 2014 .

eSports Venues: A New Sport Business Opportunity

Seth E. Jenny, Margaret C. Keiper, B. Taylor, 2018 .

No reason to LoL at LoL: the addition of esports to intercollegiate athletic departments

Chris Croft, Seth E. Jenny, Margaret C. Keiper, 2017 .

Virtual(ly) Athletes: Where eSports Fit Within the Definition of “Sport”

Seth E. Jenny, Margaret C. Keiper, R. D. Manning, 2017 .

Pedagogical Innovations for the Millennial Sport Management Student: Socrative and Twitter

Seth E. Jenny, Margaret C. Keiper, R. D. Manning, 2017 .

Student perceptions on the benefits of Flipgrid in a HyFlex learning environment

Margaret C. Keiper, J. Lupinek, Cameron D. Carlson, 2020 .

Small business success: factors influencing the NBA's D-league

Margaret C. Keiper, J. Barnes, 2020 .

Marketing Analytics Curriculum Integration: An Exploration of Resource Availability for Faculty

Margaret C. Keiper, J. Lupinek, R. Stough, 2023, Journal of Marketing Education.

Artificial intelligence in sport management education: Playing the AI game with ChatGPT

Margaret C. Keiper, J. Lupinek, Heidi E. Nordstrom, 2023, Journal of Hospitality, Leisure, Sport & Tourism Education.

Stakeholders' Perception of Critical Risks and Challenges Hosting Marathon Events: An Exploratory Study

Seth E. Jenny, Margaret C. Keiper, R. D. Manning, 2019 .