Sharon Ponsonby-McCabe

Cultivating Innovative, Collaborative, Inquiry-Centred Learning Environments: Strategic Perspectives from the Marketing Discipline Space

Mark Durkin, Sharon Ponsonby-McCabe, 2015 .

An Evaluation of the Teaching/Research Nexus at Ulster: A Cross-Faculty Study

Deborah Peel, Kate Greenan, Sharon Ponsonby-McCabe, 2011 .

Understanding brands as experiential spaces: axiological implications for marketing strategists

Emily Boyle, Sharon Ponsonby-McCabe, Sharon Ponsonby-McCabe, 2006 .

They're gr-r-reat! Introduction to the special issue

Stephen Brown, Sharon Ponsonby-McCabe, Stephen Brown, 2013 .