Tzyy-Ching Yang

Comparison of product bundling strategies on different online shopping behaviors

Tzyy-Ching Yang, Hsiangchu Lai, Hsiangchu Lai, 2006, Electron. Commer. Res. Appl..

A group-based inference approach to customized marketing on the Web integrating clustering and association rules techniques

Tzyy-Ching Yang, Hsiangchu Lai, 2000, Proceedings of the 33rd Annual Hawaii International Conference on System Sciences.

A system architecture for intelligent browsing on the Web

Tzyy-Ching Yang, Hsiangchu Lai, 2000, Decis. Support Syst..

A system architecture of intelligent-guided browsing on the Web

Tzyy-Ching Yang, Hsiangchu Lai, 1998, Proceedings of the Thirty-First Hawaii International Conference on System Sciences.

The Performance Comparison among Product-Bundling Strategies Based on Different Online Behavior Data

Tzyy-Ching Yang, Hsiangchu Lai, Hsiangchu Lai, 2004, PACIS.