Sergio Román

The relationships among consumers’ ethical ideology, risk aversion and ethically-based distrust of online retailers and the moderating role of consumers’ need for personal interaction

Isabel P. Riquelme, Sergio Román, Sergio Román, 2014, Ethics and Information Technology.

Is the influence of privacy and security on online trust the same for all type of consumers?

Isabel P. Riquelme, Sergio Román, Sergio Román, 2014, Electron. Mark..

The Food Naturalness Index (FNI): An integrative tool to measure the degree of food naturalness

Sergio Román, Michael Siegrist, Luis Manuel Sánchez-Siles, 2019, Trends in Food Science & Technology.

Adding clicks to bricks: A study of the consequences on customer loyalty in a service context

Sergio Román, Estela Fernández-Sabiote, Sergio Román, 2012, Electron. Commer. Res. Appl..

Are mobile devices a blessing or a curse? Effects of mobile technology use on salesperson role stress and job satisfaction

Sergio Román, J. F. Jaramillo, Sergio Román, 2018, Journal of Business & Industrial Marketing.

The influence of sales force technology use on outcome performance

Sergio Román, Sergio Román, R. Rodriguez, 2015 .

Antecedents and consequences of adaptive selling confidence and behavior: a dyadic analysis of salespeople and their customers

Dawn Iacobucci, Sergio Román, D. Iacobucci, 2010 .

University students' academic performance: an integrative conceptual framework and empirical analysis.

Sergio Román, Sergio Román, P. Cuestas, 2007, The British journal of educational psychology.