Manuel Alonso-Dos-Santos

Unobserved heterogeneity and the importance of customer loyalty in mobile banking

Francisco J. Liébana-Cabanillas, Manuel Alonso-Dos-Santos, Y. Soto-Fuentes, 2017, Technol. Anal. Strateg. Manag..

Involvement and Image Transfer in Sports Sponsorship

Jolita Vveinhardt, Francisco J. Montoro-Ríos, Ferran Calabuig-Moreno, 2016 .

Sponsorship image transfer theory in virtual brand communities

Francisco Rejón-Guardia, Ferran Calabuig Moreno, Manuel Alonso-Dos-Santos, 2018, Ind. Manag. Data Syst..

Fuzzy metatopics predicting prices of Airbnb accomodations

Manuel J. Sánchez-Franco, Manuel Alonso-Dos-Santos, José A. Troyano-Jiménez, 2020 .

Nutrition Labeling Schemes and the Time and Effort of Consumer Processing

Manuel Alonso-Dos-Santos, René Quilodrán Ulloa, Álvaro Salgado Quintana, 2019, Sustainability.

Online Sport Event Consumers: Attitude, E-Quality and E-Satisfaction

Francisco J. Montoro-Ríos, Ferran Calabuig Moreno, Manuel Alonso-Dos-Santos, 2017, J. Theor. Appl. Electron. Commer. Res..