Marjorie J. Cooper

Using the Theory of Constraints’ Thinking Processes to Improve Problem-Solving Skills in Marketing

Terry W. Loe, Marjorie J. Cooper, M. Cooper, 2000 .

A Project Management Approach to Increasing Agency Margins

Marjorie J. Cooper, C. S. Budd, M. Cooper, 2005 .

Customer Relationship Management: A Comparative Analysis of Family and Nonfamily Business Practices

Samuel L. Seaman, Marjorie J. Cooper, Nancy Upton, 2005 .

Improving on-time service delivery: The case of project as product

Marjorie J. Cooper, C. S. Budd, M. Cooper, 2005 .

Tying the pieces together: A normative framework for integrating sales and project operations

Marjorie J. Cooper, C. S. Budd, M. Cooper, 2007 .

Cross-functional interface and disruption in CRM projects: Is marketing from Venus and information systems from Mars?

Kirk L. Wakefield, Marjorie J. Cooper, Carol F. Gwin, 2008 .