Alistair Williams

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The influence of reference groups on hospitality consumers

Alistair Williams, 2004 .

The end of the marketing concept

Alistair Williams, 2004 .

Consuming hospitality services

Alistair Williams, 2004 .

An introduction to the consumption of hospitality services

Alistair Williams, 2004 .

Exploring the Impact of Legislation on the Development of Craft Beer

Alistair Williams, 2017 .

Frameworks for considering hospitality consumer decision-making

Alistair Williams, 2004 .

Tourism and hospitality marketing: fantasy, feeling and fun

Alistair Williams, Alistair Williams, 2006 .

Luxury brand marketing – The experience is everything!

Alistair Williams, Glyn Atwal, G. Atwal, 2009 .