Paul A. Herbig

Handbook of cross-cultural marketing

Paul A. Herbig, P. Herbig, 1997 .

A Cusp Catastrophe Model of the Adoption of an Industrial Innovation

Paul A. Herbig, P. Herbig, 1991 .

Cross-cultural business negotiations

Paul A. Herbig, P. Herbig, D. Hendon, 1999 .