Neelofer Mashood

Recruitment and Generation Y: Web 2.0 the way to go?

Hendrika Ariaantje Lena Verhoeven, Bal Chansarkar, Neelofer Mashood, 2009 .

Sponsorship of Case Study Competitions and Impact on Brand Equity-An Exploratory Study in the UAE Higher Education Sector

Vijaya Kumar, Muneeza Shoaib, Hameedah Sayani, 2017, Int. J. Technol. Educ. Mark..