Shay Sayre

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Analyzing Visual and Material Text

Shay Sayre, 2001 .

Campaign Planner for Integrated Brand Communications

Shay Sayre, 2004 .

Designing a Study and Writing a Proposal

Shay Sayre, 2001 .

Analyzing Verbal Data

Shay Sayre, 2001 .

Qualitative Methods for Marketplace Research

Shay Sayre, Shay Sayre, 2001 .

Entertainment and society: audiences, trends and impacts.

Shay Sayre, Cynthia King, Shay Sayre, 2003 .

Trading Secrets For Savings: How Concerned Are Consumers About Club Cards As a Privacy Threat?

Shay Sayre, David A. Horne, 2000 .

Using Video-Elicitation to Research Sensitive Topics: Understanding the Purchase Process Following Natural Disaster

Shay Sayre, Shay Sayre, 2006 .

Content Analysis as a Tool for Consumer Research

Shay Sayre, Shay Sayre, 1992 .