Linda Brennan

Enhancing cyber security behavior: an internal social marketing approach

Lukas Parker, Irfan Ulhaq, Cong Hiep Pham, 2019, Information & Computer Security.

Whose Job Is That? Saving the Biosphere Starts at Work

Wayne Binney, John Hall, Linda Brennan, 2015 .

Social Marketing and Behaviour Change: Models, Theory and Applications

Wayne Binney, Lukas Parker, Torgeir Aleti, 2015 .

Fear, guilt, and shame appeals in social marketing

Wayne Binney, Linda Brennan, L. Brennan, 2010 .

Social marketing’s consumer myopia: applying a behavioural ecological model to address wicked problems

Josephine Previte, Marie-Louise Fry, Linda Brennan, 2016 .

Communicating health—Optimising young adults’ engagement with health messages using social media: Study protocol

Troy Walker, Claire Palermo, Helen Truby, 2018, Nutrition & dietetics: the journal of the Dietitians Association of Australia.

What People “Like”: Analysis of Social Media Strategies Used by Food Industry Brands, Lifestyle Brands, and Health Promotion Organizations on Facebook and Instagram

Mike Reid, Linda Brennan, M. Lim, 2018, Journal of medical Internet research.

Is it green marketing, greenwash or hogwash? We need to know if we want to change things

Wayne Binney, Linda Brennan, L. Brennan, 2008 .