Niranjan V. Raman

Determinants of desired exposure to interactive advertising

John D. Leckenby, Niranjan V. Raman, 1996 .

Do Consumers Seek Emotional Situations: the Need For Emotion Scale

Prithviraj Chattopadhyay, Wayne D. Hoyer, Niranjan V. Raman, 1995 .

A Qualitative Investigation of Web-Browsing Behavior

Niranjan V. Raman, 1997 .

The World Wide Web as a public relations medium: the use of research, planning, and evaluation in web site development

Candace White, Niranjan V. Raman, Candace White, 1999 .

Factors affecting consumers’ “Webad” visits

Niranjan V. Raman, N. Raman, J. Leckenby, 1998 .