Jerko Markovina

CONSUMER INVOLVEMENT IN BUYING DECISIONS – THE EXAMPLE OF THREE FOOD PRODUCTS IN CROATIA

Jerko Markovina, Kovačić Damir, Radman Marija, 2004 .

Innovation in commercialization of pelagic fish: the example of "Srdela Snack" Franchise

Marija Radman, Jerko Markovina, Ante Kolega, 2006 .

Export Marketing of Croatian Baby Beef

Damir Kovačić, Marija Radman, Jerko Markovina, 2003 .

Consumer Involvement in Buying Decision - the example of three food products

Damir Kovačić, Marija Radman, Jerko Markovina, 2004 .