K. J. Blois

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The challenge of the marketspace

K. J. Blois, Keith Blois, 1998 .

A review of: “Marketing Decision Making: A Model Building Approach.” By P. Kotler. (H< Blond Ltd., 1974.) [Pp. 736.] Price £4-25.

K. J. Blois, 1975 .

Objectives and Standards of Performance in Marketing Management, By E. C. Mh-leb. (American Management Association and Bailey Bros., and Swinhen, 1967.) [ Pp. 109.] 95s.

K. J. Blois, 1968 .

Matching new manufacturing technologies to industrial markets and strategies

K. J. Blois, K. Blois, 1985 .

Carlzon′s Moments of Truth – A Critical Appraisal

K. J. Blois, 1992 .

Manufacturing technology as a competitive weapon

K. J. Blois, K. Blois, 1986 .

Marketing Strategies and the New Manufacturing Technologies

K. J. Blois, 1986 .

THE PRICING OF SUPPLIES BY LARGE CUSTOMERS

K. J. Blois, K. Blois, 1978 .

Relationship marketing in organizational markets - assessing its costs and benefits

K. J. Blois, 1996 .

Marketing research for new product ideas arising from R&D departments

K. J. Blois, D. W. Cowell, 1979 .

The structure of service firms and their marketing policies

K. J. Blois, K. Blois, 1983 .