Francisco Villarroel Ordenes

The future of digital communication research: Considering dynamics and multimodality

Stephan Ludwig, Dennis Herhausen, Dhruv Grewal, 2021 .

Machine learning for marketing on the KNIME Hub: The development of a live repository for marketing applications

Rosaria Silipo, Francisco Villarroel Ordenes, R. Silipo, 2021, Journal of Business Research.