Baohong Sun
发表
Vineet Kumar,
Baohong Sun,
K. Srinivasan,
2013
.
Ronald T. Wilcox,
Baohong Sun,
Shibo Li,
2005
.
Baohong Sun,
Glenn E. Mayhew,
Tülin Erdem,
2001
.
Carl F. Mela,
Ronald T. Wilcox,
Anand V. Bodapati,
2005
.
Baohong Sun,
2006
.
Brett R. Gordon,
Dominique M. Hanssens,
Bart J. Bronnenberg,
2008
.
Baohong Sun,
2005
.
Baohong Sun,
K. Srinivasan,
S. Neslin,
2003
.
Baohong Sun,
Baohong Sun,
M. Keane,
2006
.
Tao Chen,
Baohong Sun,
Ajay Kalra,
2009
.
Baohong Sun,
S. Neslin,
P. Kopalle,
2009
.
Baohong Sun,
K. Srinivasan,
Shibo Li,
2009
.
Baohong Sun,
K. Srinivasan,
Shibo Li,
2009
.
Baohong Sun,
P. Singh,
2011
.
Baohong Sun,
P. Singh,
Yingda Lu,
2010
.
Baohong Sun,
A. Montgomery,
Shibo Li,
2011
.
Sunder Kekre,
Chris Forman,
Baohong Sun,
2011
.
Vicki G. Morwitz,
Baohong Sun,
Baohong Sun,
2010
.
Baohong Sun,
H. Henry Cao,
Jinhong Xie,
2004
.
Tülin Erdem,
Baohong Sun,
Baohong Sun,
2001
.
Tülin Erdem,
Baohong Sun,
Baohong Sun,
2002
.
Baohong Sun,
S. Neslin,
Jian Ni,
2012
.
Carl F. Mela,
Baohong Sun,
S. Neslin,
2004
.
Brett R. Gordon,
Baohong Sun,
Baohong Sun,
2009
.
Baohong Sun,
2007
.
Baohong Sun,
Shibo Li,
2006
.
Ann E. Schlosser,
Charlotte H. Mason,
Nicholas H. Lurie,
2016,
Customer Needs and Solutions.
Timothy P. Derdenger,
Christopher Y. Olivola,
Baohong Sun,
2017
.
Baohong Sun,
P. Singh,
Yingda Lu,
2011
.
Baohong Sun,
H. Cao,
2007
.
Baohong Sun,
M. Keane,
Tülin Erdem,
2008
.
Baohong Sun,
K. Srinivasan,
Sameer Mathur,
2007
.
Baohong Sun,
2006
.
Baohong Sun,
2005
.
Baohong Sun,
P. Singh,
Yingda Lu,
2015
.
Baohong Sun,
R. Padman,
Rahul Telang,
2018,
Electronic Commerce Research.
Jian Ni,
Kannan Srinivasan,
Baohong Sun,
2017,
Mark. Sci..
Shibo Li,
Baohong Sun,
Yacheng Sun,
2015,
Mark. Sci..
Tao Chen,
Vishal Singh,
Baohong Sun,
2009,
Mark. Sci..
Beibei Li,
Hongju Liu,
Jonah Berger,
2018
.
Praveen K. Kopalle,
Scott A. Neslin,
Baohong Sun,
2012,
Mark. Sci..
Liye Ma,
Baohong Sun,
Baohong Sun,
2020,
International Journal of Research in Marketing.
Baohong Sun,
Baohong Sun,
Shibo Li,
2006
.
Brett R. Gordon,
Baohong Sun,
Baohong Sun,
2015,
Mark. Sci..
Sunder Kekre,
Chris Forman,
Baohong Sun,
2011,
Inf. Syst. Res..
Baohong Sun,
Baohong Sun,
2006
.
Baohong Sun,
2006
.
Baohong Sun,
Rahul Telang,
Haijing Hao,
2012
.
Sunder Kekre,
Liye Ma,
Baohong Sun,
2015,
Mark. Sci..
Kannan Srinivasan,
Scott A. Neslin,
Baohong Sun,
2002
.
Tülin Erdem,
Baohong Sun,
Michael P. Keane,
2007,
Mark. Sci..
Xiao Liu,
Baohong Sun,
Timothy P. Derdenger,
2017,
Mark. Sci..
Param Vir Singh,
Yingda Lu,
Baohong Sun,
2011,
ICIS.
Param Vir Singh,
Yingda Lu,
Baohong Sun,
2017,
MIS Q..
Baohong Sun,
H. Cao,
Liye Ma,
2020,
SSRN Electronic Journal.
Rema Padman,
Rahul Telang,
Baohong Sun,
2018,
Inf. Syst. Res..
Tülin Erdem,
Baohong Sun,
Michael L. Katz,
2010
.
Ann E. Schlosser,
Charlotte H. Mason,
Nicholas H. Lurie,
2018
.
Tülin Erdem,
Michael Keane,
Baohong Sun,
1998
.
Rema Padman,
Rahul Telang,
Baohong Sun,
2018,
Electron. Commer. Res..
Vicki G. Morwitz,
Baohong Sun,
Baohong Sun,
2002
.
Baohong Sun,
K. Srinivasan,
Nitin Mehta,
2014
.
Baohong Sun,
Li Shibo,
Baohong Sun,
2011
.