W. Reinartz
发表
W. Reinartz,
Jacquelyn S. Thomas,
V. Kumar,
2005
.
W. Reinartz,
M. Haenlein,
J. Henseler,
2009
.
W. Reinartz,
V. Kumar,
Vikas Kumar,
2003
.
W. Reinartz,
V. Kumar,
Vikas Kumar,
2000
.
W. Reinartz,
Wolfgang Ulaga,
2011
.
W. Reinartz,
M. Haenlein,
J. Henseler,
2009
.
W. Reinartz,
P. Verhoef,
M. Krafft,
2010
.
Werner Reinartz,
V. Kumar,
W. Reinartz,
2016
.
W. Reinartz,
Monika Käuferle,
2015
.
W. Reinartz,
V. Kumar,
V. Kumar,
2002,
Harvard business review.
Wayne D. Hoyer,
W. Reinartz,
M. Krafft,
2004
.
W. Reinartz,
2010
.
W. Reinartz,
Monika Imschloss,
Nico Wiegand,
2018,
International Journal of Research in Marketing.
Rupinder P. Jindal,
Wayne D. Hoyer,
W. Reinartz,
2007
.
Wynne W. Chin,
W. Reinartz,
Raj Echambadi,
2002
.
W. Reinartz,
Wolfgang Ulaga,
2008,
Harvard business review.
W. Reinartz,
V. Kumar,
R. Venkatesan,
2008
.
W. Reinartz,
Jacquelyn S. Thomas,
Ganaël Bascoul,
2008
.
W. Reinartz,
Wolfgang Ulaga,
2011
.
Sandy D. Jap,
W. Reinartz,
G. V. van Bruggen,
2010
.
W. Reinartz,
V. Kumar,
V. Kumar,
2006,
Harvard business review.
W. Reinartz,
V. Kumar,
V. Kumar,
1999
.
W. Reinartz,
M. Zeng,
2003
.
W. Reinartz,
B. Dellaert,
Rajan Varadarajan,
2011
.
Werner Reinartz,
Manfred Krafft,
Wayne D. Hoyer,
2003
.
W. Reinartz,
Nico Wiegand,
Maren Becker,
2018,
Journal of Marketing.
Vicki G. Morwitz,
Pierre Chandon,
W. Reinartz,
2005
.
Werner Reinartz,
Wolfgang Ulaga,
Stefan Worm,
2016
.
Werner Reinartz,
Vicki G. Morwitz,
Pierre Chandon,
2004
.
Norris I. Bruce,
W. Reinartz,
Maren Becker,
2020
.
Werner Reinartz,
W. Reinartz,
V. Kumar,
2012
.
W. Reinartz,
V. Kumar,
V. Kumar,
2018
.
W. Reinartz,
Maik Eisenbeiss,
Thomas P. Scholdra,
2021,
Journal of Marketing.
W. Reinartz,
V. Kumar,
V. Kumar,
2018
.
W. Reinartz,
V. Kumar,
2018
.
W. Reinartz,
Justus Haucap,
Nico Wiegand,
2018
.
Sundar G. Bharadwaj,
W. Reinartz,
Wolfgang Ulaga,
2017,
Journal of the Academy of Marketing Science.
W. Reinartz,
R. Venkatesan,
J. R. Wichmann,
2022,
Journal of Creating Value.
N. Ravishanker,
W. Reinartz,
R. Venkatesan,
2019,
Journal of the Academy of Marketing Science.
Robert P. Leone,
W. Reinartz,
J. Sheth,
2012
.
Werner Reinartz,
Lars Meyer-Waarden,
W. Reinartz,
2021,
Handbook of Market Research.
Nalini Ravishanker,
Werner Reinartz,
Rajkumar Venkatesan,
2019,
Journal of the Academy of Marketing Science.
Gordon Swartz,
Roland T. Rust,
Gordon S. Swartz,
2002
.
Werner Reinartz,
Junsoo Lee,
Inigo Arroniz,
2006
.
Annette Ptok,
Rupinder Paul Jindal,
Werner Reinartz,
2018,
Journal of the Academy of Marketing Science.
W. Reinartz,
Kiran Karande,
Vikas Kumar,
1998
.
W. Reinartz,
Naveen Donthu,
Satish Kumar,
2020
.
W. Reinartz,
D. Ramachandran,
A. Rindfleisch,
2021,
International Journal of Research in Marketing.
W. Reinartz,
Vikas Kumar,
2012
.
Werner Reinartz,
P. K. Kannan,
Peter C. Verhoef,
2016
.
Werner Reinartz,
W. Reinartz,
V. Kumar,
2012
.
Werner Reinartz,
Rajkumar Venkatesan,
W. Reinartz,
2008
.
Werner Reinartz,
Manfred Krafft,
Wayne D. Hoyer,
2004
.
Werner Reinartz,
Srinivas K. Reddy,
W. Reinartz,
2017
.
W. Reinartz,
M. Berkmann,
2018
.
W. Reinartz,
Nico Wiegand,
J. R. Wichmann,
2021,
Journal of Marketing.
Rupinder P. Jindal,
W. Reinartz,
Annette Ptok,
2018,
Journal of the Academy of Marketing Science.
W. Reinartz,
Thomas P. Scholdra,
J. R. Wichmann,
2021,
Review of Marketing Research.
W. Reinartz,
Prof Vikas Kumar,
2012
.
P. K. Kannan,
W. Reinartz,
Iris Hung,
2019,
International Journal of Research in Marketing.
W. Reinartz,
Thomas P. Scholdra,
J. R. Wichmann,
2022,
Journal of International Marketing.
W. Reinartz,
V. Kumar,
R. Venkatesan,
2012
.
Werner Reinartz,
V. Kumar,
W. Reinartz,
2005
.
W. Reinartz,
Monika Imschloss,
Nico Wiegand,
2020
.
W. Reinartz,
M. Krafft,
Wayne D. Hover,
2008
.
Werner Reinartz,
Manfred Krafft,
Wayne D. Hoyer,
2004
.
W. Reinartz,
V. Kumar,
Werner J. Reinartz,
2018
.
W. Reinartz,
Maren Becker,
Thomas P. Scholdra,
2022,
Journal of Marketing.
Werner Reinartz,
W. Reinartz,
Peter Saffert,
2013
.
Werner Reinartz,
Monika Imschloß,
W. Reinartz,
2017
.
W. Reinartz,
Vinay Kumar,
2018
.
W. Reinartz,
V. Kumar,
2012
.
W. Reinartz,
B. Skiera,
Simeng Han,
2021
.
W. Reinartz,
Monika Imschloss,
Maren Becker,
2023,
International Journal of Research in Marketing.
W. Reinartz,
2011
.
W. Reinartz,
V. Kumar,
2005
.
W. Reinartz,
Monika Käuferle,
2014,
Journal of the Academy of Marketing Science.
W. Reinartz,
Maik Eisenbeiss,
Manuel Berkmann,
2023,
Journal of the Academy of Marketing Science.
Werner Reinartz,
W. Reinartz,
2016
.
Werner Reinartz,
Ernst C. Osinga,
Lara Lobschat,
2017
.
W. Reinartz,
V. Kumar,
2012
.