N. Capon

发表

Basic Cognitive Ability Measures as Predictors of Consumer Information Processing Strategies

Roger T. Davis, N. Capon, 1984 .

Credit Scoring Systems: A Critical Analysis

N. Capon, 1982 .

Determinants of Financial Performance: A Meta-Analysis

J. Farley, J. Wind, N. Capon, 1990 .

Individual, Product Class, and Task-Related Factors in Consumer Information Processing

N. Capon, M. Burke, 1980 .

Strategic marketing forecasting, market segment selection and firm performance☆

N. Capon, P. Palij, 1994 .

Improving Financial Performance: Summary and Research Agenda

J. Farley, N. Capon, Scott Hoenig, 1996 .

Profiles of Product Innovators Among Large U.S. Manufacturers

James M. Hulbert, J. Farley, N. Capon, 1992 .

Interpersonal Communication in Marketing: An Overview

Noel Capon, James M. Hulbert, N. Capon, 1972 .

An individual level analysis of the mutual fund investment decision

N. Capon, G. Fitzsimons, Russ Alan Prince, 1996 .

Marketing and Technology: A Strategic Coalignment

N. Capon, Rashi Glazer, 1987 .

What's So Good About Problem-Based Learning?

D. Kuhn, N. Capon, 2004 .

Multiattribute Measurement Models and Multiattribute Attitude Theory: A Test of Construct Validity

J. Bettman, N. Capon, R. Lutz, 1975 .

Product life cycle

Noel Capon, N. Capon, 2002 .

Decision systems analysis in industrial marketing

James M. Hulbert, N. Capon, 1975 .

Cognitive Algebra in Multi-Attribute Attitude Models

Noel Capon, James R. Bettman, Richard J. Lutz, 1975 .

The integration of forecasting and strategic planning

James M. Hulbert, N. Capon, 1985 .

Advertising Agency Decisions: An Analytic Treatment

N. Capon, D. Scammon, 2012 .

Building industrial brand equity on resource advantage

N. Capon, Yong J. Wang, V. L. Wang, 2017, Industrial Marketing Management.

PRICING AND FORECASTING IN AN OLIGOPOLY FIRM1

James M. Hulbert, J. Farley, N. Capon, 1975 .

In Search of Excellence Ten Years Later: Strategy and Organisation Do Matter

James M. Hulbert, J. Farley, N. Capon, 1991 .

Global Customer Management Programs: How to Make Them Really Work

N. Capon, C. Senn, 2010 .

Customer-Centricity in the Executive Suite: A Taxonomy of Top-Management Customer Interaction Roles

N. Capon, C. Senn, 2019, New Leadership in Strategy and Communication.

A Review of Nonprofit Marketing Texts@@@Cases in Public and Nonprofit Marketing@@@Readings in Public and Nonprofit Marketing@@@Marketing for Nonprofit Organizations@@@Cases and Readings in Nonprofit Marketing

David L. Rados, O. Ferrell, C. Lovelock, 1982 .

Can Consumers Calculate Best Buys ? NOEL CAPON DEANNA KUHN

D. Kuhn, N. Capon, 2007 .

Marketing management in the 21st century

James M. Hulbert, N. Capon, 2001 .

Total Integrated Marketing: Breaking the Bounds of the Function

James M. Hulbert, N. Capon, N. Piercy, 2003 .

Can Consumers Calculate Best Buys

Noel Capon, Deanna Kuhn, D. Kuhn, 1982 .

A Multimethod Approach to Validating Multi-Attribute Attitude Models

James R. Bettman, Richard J. Lutz, Noel Capon, 1975 .

A Developmental Study of Consumer Information-Processing Strategies

D. Kuhn, N. Capon, 1980 .

Interpersonal Interaction and Persuasion Processes: an Overview

James M. Hulbert, N. Capon, 1976 .

Corporate diversification, strategic planning and performance in large multiproduct firms

James M. Hulbert, J. Farley, N. Capon, 1994 .

A Comparative Analysis of the Strategy and Structure of United States and Australian Corporations

James M. Hulbert, J. Farley, N. Capon, 1987 .

A Comparison of Corporate Planning Practice in American and Australian Manufacturing Companies

James M. Hulbert, J. Farley, N. Capon, 1984 .

Marketing Strategy Differences between State and Privately Owned Corporations: An Exploratory Analysis

N. Capon, 1981 .

Toward an Integrative Explanation of Corporate Financial Performance

Noel Capon, John U. Farley, Scott Hoenig, 1996 .

Corporate Strategic Planning

Noel Capon, James M. Hulbert, John U. Farley, 1988 .

THE SLEEPER EFFECT—AN AWAKENING

James M. Hulbert, N. Capon, 1973 .

Corporate diversity and economic performance: The impact of market specialization

James M. Hulbert, J. Farley, N. Capon, 1988 .

STRATEGIC PLANNING AND FINANCIAL PERFORMANCE: MORE EVIDENCE*

Noel Capon, James M. Hulbert, John U. Farley, 1994 .

Managing Global Accounts

N. Capon, 2005 .

The Marketing of Consumer Information

N. Capon, R. Lutz, 1983 .

A Model and Methodology for the Development of Consumer Information Programs

N. Capon, R. Lutz, 1979 .

Information Processing in Attitude Formation and Change

Noel Capon, James R. Bettman, Richard J. Lutz, 1975 .

Mixed ethyl bromide and ethyl chloride pyrolyses

N. Capon, R. A. Ross, 1966 .

Consumer information processing strategies in middle and late adulthood

D. Kuhn, N. Capon, Maria Carmel Gurucharri, 1981 .

Recovering Energy From Biogas - A Comparison of Available Technology

N. Capon, A. Cumiskey, D. Pope, 2005 .

Persuasive effects of sales messages developed from interaction process analysis.

N. Capon, 1975 .

Customer-Centricity in the Executive Suite: A Taxonomy of Top-Management–Customer Interaction Roles

N. Capon, C. Senn, 2017 .

Logical Reasoning in the Supermarket: Adult Females' Use of a Proportional Reasoning Strategy in an Everyday Context.

D. Kuhn, N. Capon, 1979 .

ORGANIZATIONAL AND CUSTOMER PERSPECTIVES ON BRAND EQUITY: ISSUES FOR MANAGERS AND RESEARCHERS

James M. Hulbert, N. Capon, P. Berthon, 2001 .

Theoretical and Empirical Underpinnings

N. Capon, 1996 .

Talking about group (but not individual) process aids group performance

Deanna Kuhn, Noel Capon, Hueiyi Lai, 2020, Int. J. Comput. Support. Collab. Learn..

Talking about group (but not individual) process aids group performance

D. Kuhn, N. Capon, Huei-yi Lai, 2020, International Journal of Computer-Supported Collaborative Learning.