Hyun Ju Jeong

发表

Corporate social responsibility effects on social network sites

Hyun Ju Jeong, H. Paek, Mira Lee, 2013 .

The Effectiveness of Two Online Persuasion Claims: Limited Product Availability and Product Popularity

Kyoung-Nan Kwon, Hyun Ju Jeong, K. Kwon, 2012 .

Mechanisms of Child Abuse Public Service Announcement Effectiveness: Roles of Emotional Response and Perceived Effectiveness

Hye-Jin Paek, Thomas Hove, Mikyoung Kim, 2011, Health communication.

When Distant Others Matter More: Perceived Effectiveness for Self and Other in the Child Abuse PSA Context

J. Dillard, Hyun Ju Jeong, H. Paek, 2012 .

The Effect of Online Media Platforms on Joining Causes: The Impression Management Perspective

Mira Lee, Hyun Ju Jeong, Mira Lee, 2013 .

Stress, Anxiety, and Depression Among Undergraduate Students during the COVID-19 Pandemic and their Use of Mental Health Services

Hyun Ju Jeong, Sujin Kim, Jungmin Lee, 2021, Innovative Higher Education.

Being Present as ‘Real’ Humans on Social Media: How Do Personified Brand Visuals Lead to Consumer Engagement?

Hyun Ju Jeong, D. Chung, Jihye Kim, 2022, Visual Communication Quarterly.

The Story of Corporate Social Responsibility: An Attribution Analysis of the Coverage of U.S. Corporate Responsibility Cases

Hyun Ju Jeong, D. Chung, 2022, Journal of Media Ethics.

Five Decades of Promotion Techniques in Cigarette Advertising: A Longitudinal Content Analysis

Leonard N. Reid, Hyun Ju Jeong, H. Paek, 2012, Health marketing quarterly.

Promoting Health (Implicitly)? A Longitudinal Content Analysis of Implicit Health Information in Cigarette Advertising, 1954–2003

Leonard N. Reid, Hyun Ju Jeong, H. Paek, 2010, Journal of health communication.

THE EFFECTIVENESS OF CORPORATE SOCIAL RESPONSIBILITY (CSR) CAMPAIGNS ON CONSUMER RESPONSES TO BRANDS IN SOCIAL MEDIA: IMPRESSION MANAGEMENT PERSPECTIVES

Hyun Ju Jeong, 2011 .

The effects of crisis types on corporate warmth and competence perceptions: Interplay with post-crisis promotion types for corporate attitude recovery

Hyun Ju Jeong, 2023, Journal of Marketing Communications.

The Roles of Self-identity Cues and Public Self-consciousness in Volunteering for Socially Stigmatized Causes on Social Media

Hyun Ju Jeong, 2020, Journal of Nonprofit & Public Sector Marketing.

News credibility revisited: the roles of news comment engagement and news literacy on news portal credibility in South Korea

Hyun Ju Jeong, D. Chung, Seungahn Nah, 2022, Asian Journal of Communication.

Role conceptions, performance, and the impact of credibility: Professionals’ and citizens’ views on citizen visual contributors

Hyun Ju Jeong, D. Chung, 2021, Journalism.

Mental Health, Life Satisfaction, Supportive Parent Communication, and Help-seeking Sources in the wake of COVID-19: First-generation College Students (FGCS) Vs. Non-first-generation College Students (non-FGCS)

Hyun Ju Jeong, Sujin Kim, Jungmin Lee, 2021, Journal of College Student Psychotherapy.

Human-like versus me-like brands in corporate social responsibility: the effectiveness of brand anthropomorphism on social perceptions and buying pleasure of brands

Hyun Ju Jeong, Jihye Kim, 2021 .

Appealing to Gen Z with Mother Nature for sustainable consumption: With mediation of psychological closeness to nature and consequence of psychological well‐being

Hyun Ju Jeong, Mikyoung Kim, 2023, Journal of Consumer Behaviour.

Benefits of cause-related marketing for companies and nonprofits: focusing on the roles of self-corporate congruity and issue involvement

Hyun Ju Jeong, Jihye Kim, 2020 .

Benefits of cause-related marketing for companies and nonprofits: focusing on the roles of self-corporate congruity and issue involvement

Hyun Ju Jeong, Jihye Kim, 2020, International Review on Public and Nonprofit Marketing.

Signaling Consumer Impressions with CSR Support on Social Media: The Roles of Industry Stigma and Consumer Self-Disclosure

Hyun Ju Jeong, M. Jiang, 2021, Journal of Interactive Advertising.

‘It’s my virtual space’: the effect of personalized advertising within social media

Hyun Ju Jeong, Jihye Kim, 2023, International Journal of Advertising.