I. Brace

发表

Gaining competitive advantage from packaging and labelling in marketing communications

L. Wright, Clive Nancarrow, I. Brace, 1998 .

Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research

I. Brace, Ian Brace, 2004 .

Purchase decision making and the increasing significance of family types

Clive Nancarrow, I. Brace, J. Tinson, 2008 .

Researching taste: layers of analysis

L. Wright, Clive Nancarrow, I. Brace, 2000 .

Object-oriented systems engineering for infrastructure projects

Ian Brace, I. Brace, 2020 .

"Tell me lies, tell me sweet little lies": dealing with socially desirable responses in market research.

L. Wright, Clive Nancarrow, I. Brace, 2001 .

A new research medium, new research populations and seven deadly sins for Internet researchers

Ian Brace, Clive Nancarrow, Clive Nancarrow, 2001 .

I Hear you Knocking … Can Advertising Reach Everybody in the Target Audience?

Clive Nancarrow, I. Brace, Louise-Jayne Edwards, 2002 .

Navigating the Righteous Course: A Quality Issue

Clive Nancarrow, I. Brace, J. Pallister, 1999 .

Profiling key purchase influencers: Those perceived as consumer savvy

Clive Nancarrow, I. Brace, J. Tinson, 2011 .

Consumer Savvy and Intergenerational Effects

Clive Nancarrow, I. Brace, J. Tinson, 2008 .