Brian A Vander Schee

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Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

Brian A Vander Schee, 2009 .

Antecedent consumer factors, consequential branding outcomes and measures of online consumer engagement: current research and future directions

Brian A Vander Schee, J. Peltier, A. J. Dahl, 2020 .

Marketing Classroom Spaces: Is it Really Better at the Front?

Brian A Vander Schee, 2011 .

The Influence of New Product Characteristics on Rate of Adoption Increasing Student Comprehension With the Bidding for Buyers Game

Brian A Vander Schee, 2012 .

The Influence of New Product Characteristics on Rate of Adoption

Brian A Vander Schee, 2012 .

Global Benchmarking of Marketing Doctoral Program Faculty and Institutions by Subarea

Brian A Vander Schee, M. Elbeck, 2014 .

The small college enrollment officer: relationship marketing at work

Brian A Vander Schee, 2010 .

The small college enrollment officer: relationship marketing at work

Brian A Vander Schee, 2010 .

NESTLÉ : BRAND ALLIANCES IN DEVELOPING MARKETS

Brian A Vander Schee, 2011 .

Marketing Feud: An Active Learning Game of (Mis)Perception

Brian A Vander Schee, 2011 .

Senior business consultant project: Giving advice while gaining other awareness and career competency

Brian A Vander Schee, Demetra Andrews, Tony Stovall, 2022, Journal of Education for Business.

The Pedagogy of Vulnerability and Marketing Education: Cultivating Self-expansion in a Time of Separation

Holly A. Syrdal, Brian A Vander Schee, Rebecca A. Vanmeter, 2021, Journal of Marketing Education.

LASTING EFFECTS OF THE FIRST DAY IN PRINCIPLES OF MARKETING

Brian A Vander Schee, 2007 .

The Utilization of Retention Strategies at Church-Related Colleges: A Longitudinal Study

Brian A Vander Schee, 2008 .

Adding Insight to Intrusive Advising and Its Effectiveness with Students on Probation

Brian A Vander Schee, 2007 .

A Longitudinal Study of Changes in Marketing Practices at Private Christian Colleges

Brian A Vander Schee, 2009 .

E-Service Delivery in Higher Education: Meeting MBA Student Expectations

Matt Elbeck, Brian A. Vander Schee, Brian A Vander Schee, 2012, Int. J. Technol. Educ. Mark..

What Motivates Marketing Educators to Attend In-Person and Virtual Academic Conferences in a Time of Pandemic Pedagogy?

Brian A Vander Schee, Deborah F. DeLong, 2022, Journal of Marketing Education.

Review of "Minority student retention: The best of the journal of college student retention: Research, theory & practice"

Brian A Vander Schee, 2008 .

Engaging fans and the community in social media: interaction with institutions of higher education on Facebook

Philipp A. Rauschnabel, Uwe Messer, Brian A. Vander Schee, 2017 .

Hybrid and Online Peer Group Grading: Adding Assessment Efficiency While Maintaining Perceived Fairness

Brian A. Vander Schee, Tim Dugan Birrittella, Brian A Vander Schee, 2021, Marketing Education Review.

Test Item Order, Level of Difficulty, and Student Performance in Marketing Education

Brian A Vander Schee, 2013 .

Changing General Education Perceptions through Perspectives and the Interdisciplinary First-Year Seminar

Brian A Vander Schee, 2011 .

Students as Consumers: Programming for Brand Loyalty

Brian A Vander Schee, 2011 .

Look at Me and What I Achieved: Competing Visual Displays of an Institutional Brand

Brian A Vander Schee, 2015 .

Predictably Irrational: The Hidden Forces That Shape Our Decisions

Brian A. Vander Schee, Brian A Vander Schee, 2009 .

Marketing Classroom Spaces: Is It Really Better at the Front?.

Brian A. Vander Schee, Brian A Vander Schee, 2011 .

Transitioning to remote teams in principles of marketing: An exploratory psychometric assessment of team role effects on face-to-face and online team performance

Brian A Vander Schee, Deborah F. DeLong, 2021, Journal of Education for Business.

Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business

Brian A Vander Schee, 2010, Human Resource Management International Digest.

Antecedents and consequences of online consumer engagement : investigating social media dispositions, social media goals, and brand engagement

Brian A Vander Schee, P. Chennamaneni, Jimmy Peltier, 2020 .