B. J. Mariadoss

发表

Salesperson competitive intelligence and performance: The role of product knowledge and sales force automation usage

B. J. Mariadoss, Chad Milewicz, Sangwon Lee, 2014 .

Buffering and Amplifying Effects of Relationship Commitment in Business-to-Business Relationships

Shankar Ganesan, Steven P. Brown, Babu John Mariadoss, 2010 .

Strategic intent and performance: The role of resource allocation decisions

Kelly D. Martin, Babu John Mariadoss, Jeannie L. Johnson, 2014 .

Strategic marketing ambidexterity: antecedents and financial consequences

Jeannie L. Johnson, B. J. Mariadoss, Brett W. Josephson, 2016 .

Friendship on social networking sites: Improving relationships between hotel brands and consumers

Dennis Reynolds, B. J. Mariadoss, Na Su, 2015 .

Marketing capabilities and innovation-based strategies for environmental sustainability: An exploratory investigation of B2B firms

B. J. Mariadoss, P. Tansuhaj, Nacef Mouri, 2011 .

Collaboration with higher education institutions for successful firm innovation

Jeannie L. Johnson, B. J. Mariadoss, Hakil Moon, 2017, Journal of Business Research.

Managing service quality in high customer contact B2B services across domestic and international markets

Nadia Pomirleanu, B. J. Mariadoss, P. Chennamaneni, 2016 .

The impact of management commitment alignment on salespersons' adoption of sales force automation technologies: An empirical investigation

B. J. Mariadoss, Nacef Mouri, Robert Cascio, 2010 .

Service Transition Strategies in Manufacturing

Jeannie L. Johnson, J. Cullen, B. J. Mariadoss, 2016 .

Influences of Firm Orientations on Sustainable Supply Chain Management

Nadia Pomirleanu, Ting Chi, B. J. Mariadoss, 2016 .

Customer Clusters as Sources of Innovation-Based Competitive Advantage

Rajani Ganesh Pillai, B. J. Mariadoss, Vishal Bindroo, 2012 .

Uncle Sam Rising: Performance Implications of Business-to-Government Relationships

Jeannie L. Johnson, B. J. Mariadoss, Ju-Yeon Lee, 2018, Journal of Marketing.

Commitment and Replacement of Existing SaaS-Delivered Applications: A Mixed-Methods Investigation

Ryan T. Wright, Xiao Xiao, Saonee Sarker, 2020, MIS Q..

Strategic marketing ambidexterity: antecedents and financial consequences

Jeannie L. Johnson, B. J. Mariadoss, Brett W. Josephson, 2015, Journal of the Academy of Marketing Science.

Customer Satisfaction with Consumption Systems

Kumar R. Sarangee, Raj Echambadi, B. J. Mariadoss, 2020 .

Challenges of CRM Implementation in Business-to-Business Markets: A Contingency Perspective

Adam Rapp, Shankar Ganesan, M. Ahearne, 2012 .

How Information and Communication Technology Shapes the Influence of Culture on Innovation: A Country-level Analysis

Sunil Mithas, Terence Joseph Vinay Saldanha, Michelle Xiao Wu, 2021, J. Manag. Inf. Syst..

CRM as a cross-functional strategic approach concerned with creating improved shareholder value through the development of appropriate relationships with key customers and customer seg-

Adam Rapp, M. Ahearne, B. J. Mariadoss, 2011 .

Emotional and cognitive involvement of consumers with hotel brands on social networking sites

Dennis Reynolds, B. J. Mariadoss, Na Su, 2019, Journal of Hospitality and Tourism Insights.

Supplier and Customer Involvement in New Product Development Stages: Implications for New Product Innovation Outcomes

John B. Cullen, Hakil Moon, Babu John Mariadoss, 2018 .

Information Technology, Learning, and Sales Performance

Nadia Pomirleanu, B. J. Mariadoss, Sunil Mithas, 2020, International Conference on Interaction Sciences.