Suzan Burton

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Modeling customer satisfaction and loyalty: survey data versus data mining

Chris Baumann, G. Elliott, Suzan Burton, 2012 .

Interactive or reactive? : marketing with Twitter

Suzan Burton, A. Soboleva, Alena Soboleva, 2011 .

The impact of perceived innovativeness, branding strategy and parent brand salience on the reciprocal transfer of core associations

Suzan Burton, Jean Boisvert, Suzan Burton, 2009 .

Marketing the dietetics profession to consumers and stakeholders : a social and professional imperative

Suzan Burton, J. Freeman, 2005 .

‘Retweet for a Chance to…’: an analysis of what triggers consumers to engage in seeded eWOM on Twitter

Suzan Burton, A. Soboleva, Aila Khan, 2017 .

Electronic word-of-mouth: a comparison of stated and revealed behaviour on electronic discussion boards

Suzan Burton, Suzan Burton, John Fong, 2006 .

SME banking loyalty (and disloyalty): a qualitative study in Hong Kong

Suzan Burton, Regan Lam, 2006 .

Marketing With Twitter: Challenges and Opportunities

Suzan Burton, A. Soboleva, Aila Khan, 2015 .

Customer tradeoffs between key determinants of SME banking loyalty

H. Lo, Suzan Burton, Regan Lam, 2009 .

Reality or Perception?

S. Sheather, Suzan Burton, Johnathan Roberts, 2003 .

A cross-cultural comparison of electronic word-of-mouth and country-of-origin effects

Suzan Burton, Suzan Burton, John Fong, 2008 .

Is there a Place for Department Stores on the Internet? Lessons from an Abandoned Pilot

Suzan Burton, C. Sauer, 1999 .

Surviving Your Thesis

Suzan Burton, Peter Steane, Suzan Burton, 2004 .

Capturing experiences as they happen: diary data collection for social marketing

Suzan Burton, Paul L. Nesbit, 2015 .

Adoption And Rejection Of A New Interactive Telecommunications Service: A Network Perspective

Suzan Burton, M. J. Foulds, 2005 .

Technology in the Hands of Managers: Email Use by Australian and Hong Kong Managers

Suzan Burton, Paul L. Nesbit, 2007 .

A Methodology for Identifying and Testing Response Functions in Marketing with an Application to Customer Satisfaction

S. Sheather, Suzan Burton, Johnathan Roberts, 1998 .

Who stops selling? A systematic analysis of ex-tobacco retailers

Suzan Burton, E. Feletto, R. Fry, 2016, Tobacco Control.

E-Tailing: Where Are All The Shoppers? Lessons for The Asia Pacific

Suzan Burton, 2001 .

Retail Tobacco Distribution in Australia: Evidence for Policy Development

K. Jackson, Suzan Burton, Lindie Clark, 2011 .

Retail tobacco outlets: Variation by usage segment

Suzan Burton, Lindie Clark, Stefanie Heuler, 2009 .

A longitudinal study of electronic country of origin effects (eCOO)

Suzan Burton, John Fong, 2006 .

Online Marketing: Enthusiasm, Disappointment, and Academic Responsibility

Suzan Burton, 2003 .

Retailer licensing and tobacco display compliance: are some retailers more likely to flout regulations?

Suzan Burton, K. Chapman, R. Fry, 2016, Tobacco Control.

Determinants of customer loyalty and share of wallet in retail banking

Suzan Burton, Greg Elliott, Chris Baumann, 2005 .

Promotion of JUUL on Twitter.

Suzan Burton, A. Dadich, Alena Soboleva, 2018, The Journal of adolescent health : official publication of the Society for Adolescent Medicine.

‘The last line of marketing’: Covert tobacco marketing tactics as revealed by former tobacco industry employees

Suzan Burton, B. Freeman, Christina Watts, 2020, Global public health.

‘Friends with benefits’: how tobacco companies influence sales through the provision of incentives and benefits to retailers

Suzan Burton, B. Freeman, F. Phillips, 2020, Tobacco Control.

Tobacco retail density: still the new frontier in tobacco control

Suzan Burton, B. Freeman, 2018, The Medical journal of Australia.

“Smoking is bad, it's not cool…yet I'm still doing it”: Cues for tobacco consumption in a ‘dark’ market

Suzan Burton, Aila Khan, J. Hoek, 2015 .

Conducting tobacco industry informant interviews: lessons and implications for commercial determinants of health research.

Suzan Burton, B. Freeman, Christina Watts, 2021, Health promotion international.

Policy options for endgame planning in tobacco control: a simulation modelling study

L. Veerman, Suzan Burton, J. Atkinson, 2019, Tobacco Control.

Observed retail price of Australia’s market-leading cigarette brand before and up to 3 years after the implementation of plain packaging

Suzan Burton, S. Egger, S. Walsberger, 2018, Tobacco Control.

Associations between social and environmental factors and smoking incidence

Suzan Burton, Lindie Clark, Stefanie Heuler, 2009 .

Environmental Influences on Tobacco Consumption by Smokers Intending to Quit

Suzan Burton, Lindie Clark, Jette Bollerup, 2008 .

Retail availability, tobacco purchase and consumption by smokers attempting to quit

Suzan Burton, Lindie Clark, 2007 .

The Impact Of Retail Distribution On Tobacco Consumption: Research Agenda

Lindie Clark, Suzan Burton, Greg Elliott, 2005 .

Competing Voices: Marketing and Counter-Marketing Alcohol on Twitter

Suzan Burton, Ann M Dadich, Suzan Burton, 2013 .

Student Perceptions Following Assessment: An Investigation of the Effort- Reward Relationship and its Impact on Efficacy Cognitions

Suzan Burton, Paul L. Nesbit, 2008 .

Student perceptions following assessment: an investigation of the effort-reward relationship and its impact on cognitions

Paul L Nesbit, Suzan Burton, Suzan Burton, 2002 .

Online word‐of‐mouth: a comparison of American and Chinese discussion boards

Suzan Burton, Suzan Burton, John Fong, 2006 .

Internet use (and non-use): a comparison of Internet and alternative channel shopping by early web adopters

Chris Sauer, Suzan Burton, Sue Pulendran, 2001 .

Investigating The Drivers Of SMEs' Banking Loyalty In Hong Kong

H. Lo, Suzan Burton, Regan Lam, 2005 .

Prediction of attitude and behavioural intentions in retail banking

H. Kehr, Chris Baumann, G. Elliott, 2007 .

Attitudes, intentions and loyalty in Australian retail banking - an empirical study

Chris Baumann, G. Elliott, Suzan Burton, 2003 .

BANKING LOYALTY BY SME CUSTOMERS: A QUALITATIVE STUDY OF THE HONG KONG MARKET

Suzan Burton, Regan Lam, 2003 .

Trade-offs in cognitive and affective components of business customer loyalty

H. Lo, Suzan Burton, Regan Lam, 2006 .

Which Bag? Predicting Consumer Preferences for a Luxury Product With a Discrete Choice Experiment

Suzan Burton, Regan Lam, Paul L. Nesbit, 2021, Australasian Marketing Journal.

To sell or not to sell: cigarette sales in alcohol-licenced premises

Suzan Burton, S. Egger, Kelly Williams, 2017, Tobacco Control.

Accessing the most lethal product on the market: community perceptions of tobacco accessibility in NSW, Australia.

Suzan Burton, B. Freeman, Christina Watts, 2020, Public Health Research & Practice.

Understanding why some Australian retailers have stopped selling tobacco, some might and some are unlikely

Suzan Burton, F. Phillips, Christina Watts, 2019, Tobacco Control.

Helping those who help us: co-branded and co-created Twitter promotion in CSR partnerships

Suzan Burton, D. Basil, S. Deshpande, 2017 .

Who sells tobacco, who stops? A comparison across different tobacco retailing schemes

Suzan Burton, F. Phillips, Christina Watts, 2020, Tobacco Control.

An Investigation of Tobacco Retail Outlets as a Cue for Smoking

Suzan Burton, J. Hoek, D. Spanjaard, 2013 .

The association between seeing retail displays of tobacco and tobacco smoking and purchase: findings from a diary-style survey.

K. Jackson, Suzan Burton, Lindie Clark, 2012, Addiction.

Student justice perceptions following assignment feedback

Paul L Nesbit, Suzan Burton, Suzan Burton, 2006 .

Block or traditional? An analysis of student choice of teaching format

Suzan Burton, Paul Nesbit, Suzan Burton, 2008, Journal of Management & Organization.

Marketing cigarettes when all else is unavailable: evidence of discounting in price-sensitive neighbourhoods

Suzan Burton, Anita Tang, Kathy Chapman, 2013, Tobacco Control.

Promotion of alcohol on Twitter

Suzan Burton, A. Dadich, Alena Soboleva, 2013, The Medical journal of Australia.

What are they tweeting and why? : corporate Twitter use in Australia and the USA

Suzan Burton, Alena Soboleva, 2010 .

Elecronic Word-of-Mouth

Suzan Burton, John Fong, 2006 .

Getting to Know Them: The Effect of Customer Experience in a Business-to-Business Market

S. Sheather, Suzan Burton, Johnathan Roberts, 2015 .

Where are all the shoppers? E-tailing lessons for the Asia Pacific

Suzan Burton, 2002 .

Tweets for tots: using Twitter to promote a charity and its supporters

Suzan Burton, D. Basil, Kate Daellenbach, 2017 .