Sally Rao

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Analyzing behavior patterns of internet consumers through database integration

Sally Rao, J. H. Nord, G. Nord, 2002 .

Thinking about relationship marketing: where are we now?

Chad Perry, Sally Rao, C. Perry, 2002 .

Young Australians' perceptions of mobile phone content and information services:an analysis of the motivations behind usage

Marisa Maio Mackay, Sally Rao, Sally Rao, 2007 .

Improving customer relationship management through database/Internet marketing

C. Perry, Sally Rao, C. O’Leary, 2004 .

Convergent interviewing to build a theory in under‐researched areas: principles and an example investigation of Internet usage in inter‐firm relationships

C. Perry, Sally Rao, 2003 .

Ethical marketing in the internet era: a research agenda

Pascale G. Quester, Sally Rao, Sally Rao, 2006 .

Enabling e-Business Competitive Advantage: Perspectives from the Australian Financial Services Industry

Sally Rao, I. Troshani, 2007 .

The Impact of Internet Use on Inter-Firm Relationships in Australian Service Industries

Chad Perry, Sally Rao, Lorelle Frazer, 2003 .

Building a theoretical framework for e-service export performance

V. Lu, Sally Rao, 2008 .

Do E-Business Investments Create Competitive Advantage: Perspectives from the Australian Banking and Financial Services Industry

Sally Rao, I. Troshani, 2005 .

Building inter-firm relationships online: perspectives from the Australian internet banking industry

Sally Rao, 2004 .

BENEFITS AND BARRIERS OF E-COMMERCE IN GOODS AND SERVICES IN HONG KONG

Sally Rao, 2001 .

The Impact of Internet Use on Inter-Firm Relationships in Service Industries

Sally Rao, 2003 .

Assessing E-Learning Effectiveness: Developing Strategies for Pedagogy, Resources and Delivery

Indrit Troshani, Sally Rao, Sally Rao, 2005 .

Cultural values of Chinese tertiary students and the implications for first-year engagement

Sally Rao, Simon G. Smith, 2011 .

The use of internet-based technologies in Australian franchise systems: A preliminary study

Sally Rao, Lorelle Frazer, Sally Rao, 2005 .

The Influence of User Characteristics and Experience on Ethical The Influence of User Characteristics and Experience on Ethical Opinions of Internet Marketing Opinions of Internet Marketing The Influence of User Characteristics and Experience on Ethical Opinions of Internet Marketing

Sally Rao, 2020 .