M. Harker

发表

The Past, Present and Future of Relationship Marketing

M. Harker, J. Egan, 2006 .

Marketing: An Introduction

P. Kotler, R. Brennan, G. Armstrong, 1997 .

The capabilities and performance advantages of market‐driven firms

C. P. Rao, Douglas W. Vorhies, M. Harker, 1999 .

Improving the Effectiveness of Group Work for Marketing Students: An Exploratory Study

M. Harker, D. Harker, 2003 .

Strategic alignment between relationship marketing and human resource management in financial services organizations

Michael Harker, M. Harker, Damianos Giannakis, 2014 .

Who's complaining? Using MOSAIC to identify the profile of complainants

Michael Harker, Debra Harker, Michael Volkov, 2005 .

Human resource management, services and relationship marketing: the potential for cross-fertilisation

T. Baum, M. Harker, Damianos Giannakis, 2015 .

Relationship marketing defined? An examination of current relationship marketing definitions

Michael Harker, M. Harker, 1999 .

The Capabilities and Perfor Mance Advantages of Market‐Driven Firms: An Empirical Investigation

Douglas W. Vorhies, M. Harker, 2000 .

The Role of Marketing in the Company Turnaround Process

M. Harker, 1998 .

Attitudes Towards Gender Portrayal in Advertising: An Australian Perspective

M. Harker, D. Harker, S. Svensen, 2005 .

Risky Alcohol Consumption by Young, Female Australians: The Influence of Significant others

M. Harker, D. Harker, M. Raciti, 2007 .

Youth transition to university in Germany and Australia: an empirical investigation of healthy eating behaviour

M. Harker, D. Harker, B. Sharma, 2010 .

The Influence of Residence on Young Adult Attitudes toward Healthy Eating

M. Harker, D. Harker, M. Raciti, 2008 .

Opinions about advertising in Australia: a study of complainants

M. Harker, D. Harker, M. Volkov, 2002 .

Leadership and the company turnaround process

M. Harker, B. Sharma, 2000 .

Managing the company turnaround process: A case study of the Australian heavy engineering industry

M. Harker, 1996 .

Selling and Sales Management in Action: The Role of Strategic Selling in the Company Turnaround Process

Greg W. Marshall, M. Harker, D. Harker, 1998, Journal of Personal Selling & Sales Management.

Cross-Border Mergers in the EU: The Commission V the Member States

M. Harker, 2007 .

Optimizing Marketing Intervention Strategies in the Obesogenic Environment: REACH FAR, the Eight Criteria for Program Planners

M. Harker, D. Harker, R. Burns, 2008, Health marketing quarterly.

REACH FAR : Criteria to Improve the Effectiveness of Social Marketing Intervention Strategies in the Obesogenic Environment

M. Harker, 2006 .

Managing company turnarounds: how to develop “destiny”

M. Harker, 1996 .

JUDICIAL SCRUTINY OF MERGER DECISIONS IN THE EU, UK AND GERMANY

M. Harker, Kathryn Wright, Sebastian Peyer, 2011, International and Comparative Law Quarterly.

UK Utility Regulation: Licences, Commitment and Judicial Review

M. Harker, 2005 .

Direct-to-consumer-advertising of prescription medicines: a theoretical approach to understanding.

M. Harker, D. Harker, 2007, Leadership in health services.

Putting the Consumer First: A Systematic Review of the Evidence of Direct-to-Consumer-Advertising of Prescription Medicines

M. Harker, D. Harker, 2006 .

Tackling Obesity: Developing a Research Agenda for Advertising Researchers

M. Harker, D. Harker, R. Burns, 2007 .

Management education by the French Grandes Ecoles de Commerce

M. Harker, Barbara Caemmerer, Niki Hynes, 2015 .

Direct-to-Consumer Advertising of Prescription Medicines: A Systematic Review of the Evidence from the Perspective of the Consumer

M. Harker, D. Harker, 2007 .

Attitudinal, normative and demographic influences on female students' alcohol consumption

M. Harker, D. Harker, M. Raciti, 2008 .

The Influence of Reference Groups on Alcohol Consumption: A Tri-Country, Social Marketing Study of Young Women

M. Harker, F. Davies, D. Harker, 2009 .

Young adults' food motives: an Australian social marketing perspective

M. Harker, D. Harker, M. Raciti, 2008 .

Attributing Blame

M. Harker, D. Harker, S. Svensen, 2007 .

People Who Complain about Advertising: The Aficionados, Guardians, Activists and Seekers

M. Harker, D. Harker, M. Volkov, 2006 .

Complaint behaviour: a study of the differences between complainants about advertising in Australia and the population at large

M. Harker, D. Harker, M. Volkov, 2002 .

A social cognitive approach to tackle inactivity and obesity in young Australians

Michael Harker, Debra Harker, M. Harker, 2010 .

Dealing with complaints about advertising in Australia: the importance of regulatory self-discipline

M. Harker, D. Harker, 2002 .

Market manipulation: a necessary strategy in the company turnaround process?

M. Harker, 2001 .

The Role of Codes of Conduct in the Advertising Self-Regulatory Framework

M. Harker, D. Harker, 2000 .

A FRAMEWORK FOR EXAMINING STRATEGY AND STRATEGY-TYPES IN SMALL FIRMS

M. Harker, B. Kotey, 1998 .

‘Moving in concentric circles’? The history and politics of press inquiries

J. Street, M. Harker, S. Cross, 2017, Legal Studies.

What is postgraduate marketing education for? observations from the UK

M. Harker, E. Ibrahim, E. Centeno, 2008 .

International market entry mode – a systematic literature review

M. Harker, A. Jafari, M. Schellenberg, 2017 .

Lenses and mirrors: the customer perspective on part‐time marketers

Michael Harker, M. Harker, 2004 .

Leaving home: Food choice behavior of young German adults

M. Harker, D. Harker, B. Sharma, 2010 .

Exploring the Decision Process of School Leavers' and 'Mature Students' in University Choice

Michael Harker, Debra Harker, Peter Slade, 2001 .

Marketing and entrepreneurship: An integrated view from the entrepreneur’s perspective

M. Harker, W. Lam, 2015 .

Relationship marketing defined

John Egan, Michael Harker, M. Harker, 2005 .

Living independently and the impact on young adult eating behaviour in Germany.

M. Harker, D. Harker, B. Sharma, 2009 .

How Where you Live Affects What you Eat: Examining German & Australian Students

M. Harker, D. Harker, B. Sharma, 2008 .

Responsive advertising regulation: A case study from New Zealand

M. Harker, D. Harker, G. Wiggs, 2005 .

Developing Effective Advertising Self-Regulation in Australia: Reflections on the Old and New Systems

M. Harker, D. Harker, M. Volkov, 2001 .

Political advertising revisited: digital campaigning and protecting democratic discourse

M. Harker, 2020, Legal Studies.

Branding Food Endorsement Programs

M. Harker, D. Harker, P. Graham, 1994 .

Marketing applications: from Angry Birds to happy marketers

Babak Taheri, Michael Harker, M. Harker, 2011 .

Mind the gap : The relevance of marketing education to marketing practice

Sean F. Ennis, R. Brennan, M. Harker, 2006 .