D. Bortree

发表

Dialogic strategies and outcomes: An analysis of environmental advocacy groups' Facebook profiles

D. Bortree, Trent Seltzer, 2009 .

Multi-method analysis of transparency in social media practices: Survey, interviews and content analysis

Marcia W. DiStaso, Denise Sevick Bortree, D. Bortree, 2012 .

Presentation of self on the Web: an ethnographic study of teenage girls’ weblogs

Denise Sevick Bortree, D. Bortree, 2005 .

Refuting fake news on social media: nonprofits, crisis response strategies and issue involvement

D. Bortree, Michail Vafeiadis, Anli Xiao, 2019, Journal of Product & Brand Management.

Navigating anger in Happy Valley: Analyzing Penn State’s Facebook-based crisis responses to the Sandusky scandal

Julia Daisy Fraustino, Denise Sevick Bortree, D. Bortree, 2017 .

Giving from the heart: exploring how ethics of care emerges in corporate social responsibility

D. Bortree, M. Formentin, 2019, Journal of Communication Management.

What and How to Communicate CSR? The Role of CSR fit, Modality Interactivity, and Message Interactivity on Social Networking Sites

D. Bortree, Eun Go, 2017 .

Communicating Sustainability Online: An Examination of Corporate, Nonprofit, and University Websites

H. Ott, D. Bortree, Ruoxue Wang, 2016, Climate and Sustainability Communication.

From axial codes to Z ‐scores: Charting the diversity and scope of 25 years of nonprofit marketing research published in International Journal of Nonprofit and Voluntary Sector Marketing

Giselle A. Auger, Richard D. Waters, D. Bortree, 2021, Journal of Philanthropy and Marketing.

“Can We Talk About the Direction of This Church?”: The Impact of Responsiveness and Conflict on Millennials' Relationship With Religious Institutions

Richard D. Waters, D. Bortree, 2012 .

The impact of green initiatives on environmental legitimacy and admiration of the organization

D. Bortree, 2009 .

Key trends in environmental advertising across 30 years in National Geographic magazine

D. Bortree, Lee Ahern, A. Smith, 2013, Public understanding of science.

Framing environmental responsibility: 30 years of CSR messages in National Geographic Magazine

Xue Dou, D. Bortree, Lee Ahern, 2013 .

The State of Environmental Communication: A Survey of PRSA Members

D. Bortree, 2011 .

The Effectiveness of Stratified Constructed Week Sampling for Content Analysis of Electronic News Source Archives: AP Newswire, Business Wire, and PR Newswire

Lee Ahern, Colleen Connolly-Ahern, Denise Sevick Bortree, 2009 .

Examining the rage donation trend: Applying the anger activism model to explore communication and donation behaviors

Lucinda L. Austin, D. Bortree, B. McKeever, 2020 .

Framing environmental advocacy: a study of 30 years of advertising in National Geographic Magazine

Xue Dou, D. Bortree, Lee Ahern, 2012 .

Designing Social Media Fundraising Messages: An Experimental Approach to Understanding How Message Concreteness and Framing Influence Donation Intentions

Richard D. Waters, D. Bortree, Anli Xiao, 2021, Nonprofit and Voluntary Sector Quarterly.

A Tale of Two Sources in Native Advertising

Ruobing Li, Yan Huang, Fan Yang, 2016 .

Buying Green or Being Green: Environmental Consciousness Frames in English Language Teen Girl Magazines

D. Bortree, A. Smith, 2012 .

Improving volunteer retention efforts in public library systems: how communication and inclusion impact female and male volunteers differently

Richard D. Waters, D. Bortree, 2012 .

Web Site Media Relations: A New Direction for Agricultural Public Relations Professionals

D. Bortree, Sandra L. Braun, A. Ruth, 2005 .

Race and Inclusion in Volunteerism: Using Communication Theory to Improve Volunteer Retention

Richard D. Waters, D. Bortree, 2014 .

Mediating the power of antecedents in public relationships: A pilot study

D. Bortree, 2011 .

Exploring Adolescent–Organization Relationships: A Study of Effective Relationship Strategies with Adolescent Volunteers

D. Bortree, 2010 .

RELATIONSHIP MANAGEMENT WITH ADOLESCENT PUBLICS: THE ROLE OF RELATIONSHIP MAINTENANCE STRATEGIES AND RELATIONAL QUALITY OUTCOMES ON ADOLESCENTS' INTENDED BEHAVIOR

D. Bortree, 2007 .

Can public relations improve the workplace? Measuring the impact of stewardship on the employer-employee relationship

Richard D. Waters, D. Bortree, Natalie T. J. Tindall, 2013 .

Applying Zaichowsky ’ s involvement scales to the nonprofit organisation-volunteer relationship : Testing the mediating effect of involvement on cultivation strategies and relationship quality

Richard D. Waters, D. Bortree, 2010 .

The Impact of Involvement in the Organisation-Public Relationship: Measuring the Mediating Role of Involvement between Organisation Behavior and Perceived Relationship Quality

Richard D. Waters, D. Bortree, 2010 .

Symbolic and substantive legitimation: examining corporate commitments to sustainable development goal 12

D. Bortree, N. Eng, C. Troy, 2023, Journal of Communication Management.

Calling all volunteers: The role of stewardship and involvement in volunteer-organization relationships

H. Ott, D. Bortree, Anli Xiao, 2017 .

The Big Assist: Exploring Nonprofit Practitioner Beliefs About Sport CSR Relationships

D. Bortree, M. Formentin, Nahyun Kim, 2022, Journal of Sports Media.