H. Wehrli

Competitive Advantage: Merging Marketing and the Competence‐based Perspective

U. Juettner, H. Wehrli, Uta Jüttner, 1994 .

Relationship Marketing from a Value System Perspective

U. Juettner, H. Wehrli, Uta Jüttner, 1994 .

Service quality as an important dimension of brand equity in Swiss services industries

H. Wehrli, Thomas Bamert, 2005 .