Gopal Das

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The impact of job satisfaction, adaptive selling behaviors and customer orientation on salesperson's performance: exploring the moderating role of selling experience

Ramendra Singh, Gopal Das, Ramendra Singh, 2013 .

Impacts of retail brand personality and self-congruity on store loyalty: The moderating role of gender

Gopal Das, 2014 .

Linkages of retailer awareness, retailer association, retailer perceived quality and retailer loyalty with purchase intention: A study of Indian food retail brands

Gopal Das, 2014 .

The mitigating effect of matching regulatory focus with arousal‐inducing stimuli in service failure situations

Mark T. Spence, Rajat Roy, Gopal Das, 2020 .

Consumer emotions: Determinants and outcomes in a shopping mall

Gopal Das, G. Varshneya, 2017 .

Experiential value: Multi-item scale development and validation

Gopal Das, G. Varshneya, 2017 .

Store personality and consumer store choice behaviour: an empirical examination

Gopal Das, 2014 .

Impact of Store Personality Antecedents on Store Personality Dimensions: An Empirical Study of Department Retail Brands

Gopal Das, B. Datta, K. Guin, 2013 .

Impact of retailer personality on consumer‐based retailer equity

Gopal Das, B. Datta, K. Guin, 2012 .

Viewpoint: cost-effective health care developments and research opportunities in China, India and Singapore

Jochen Wirtz, Gopal Das, C. Lin, 2022, Journal of Services Marketing.

Understanding the role of regulatory focus in e-tailing activities

Gopal Das, 2016 .

How self-construal guides preference for partitioned versus combined pricing

Rajat Roy, Gopal Das, 2019, Journal of Business Research.

When do consumers prefer partitioned prices? The role of mood and pricing tactic persuasion knowledge

Rajat Roy, Gopal Das, V. Naidoo, 2020 .

To emoji or not to emoji? Examining the influence of emoji on consumer reactions to advertising

Gopal Das, Ioannis Kareklas, Hillary J. D. Wiener, 2019, Journal of Business Research.

Pandemics and marketing: insights, impacts, and research opportunities

Rebecca J. Slotegraaf, R. Srinivasan, D. Maheswaran, 2021, Journal of the Academy of Marketing Science.

Online group buying behavior: A study of experiential versus material purchases

Mark T. Spence, Gopal Das, James Agarwal, 2022, Psychology & Marketing.

Tourists and AI: A political ideology perspective

Jochen Wirtz, S. Jain, P. van Esch, 2022, Annals of Tourism Research.

Retailing and emergent technologies

Mark T. Spence, Dinesh K. Gauri, Dhruv Grewal, 2021 .

Cost-Effective Healthcare Developments and Research Opportunities in China , India and Singapore

Jochen Wirtz, Gopal Das, Che-huei Lin, 2022 .

Experiential value: a review and future research directions

Arpita Khare, Gopal Das, G. Varshneya, 2017 .

Linkages of retailer personality, perceived quality and purchase intention with retailer loyalty: A study of Indian non-food retailing

Gopal Das, 2014 .

Retail shopping behaviour: understanding the role of regulatory focus theory

Gopal Das, 2015 .

A Comparison of Self-organising Maps and Principal Components Analysis

Manojit Chattopadhyay, Gopal Das, Sumeet Gupta, 2016 .

Corporate social responsibility: a boon or bane for innovative firms?

Gopal Das, G. Varshneya, B. Upadhye, 2017 .

The role of contextual factors in increasing Pay-What-You-Want payments: Evidence from field experiments

Rajat Roy, Gopal Das, 2021, Journal of Business Research.

Strategic Positioning of Store Brands

Gopal Das, 2009 .

The Perfect Fit: The Moderating Role of Selling Cues on Hedonic and Utilitarian Product Types

Gopal Das, Ronn J. Smith, Amaradri Mukherjee, 2018, Journal of Retailing.

The effect of financial scarcity on discretionary spending, borrowing, and investing

G. Viglia, Gopal Das, Gülen Sarial-Abi, 2021, Journal of the Academy of Marketing Science.

Linkages between self-congruity, brand familiarity, perceived quality and purchase intention: A study of fashion retail brands

Gopal Das, 2015 .

Impact of store attributes on consumer-based retailer equity

Gopal Das, 2015 .

A measure of medical tourism destination brand equity

Gopal Das, S. Mukherjee, 2016 .

Factors affecting Indian shoppers׳ attitude and purchase intention: An empirical check

Gopal Das, 2014 .

Gifting digital versus physical gift cards: How and why givers and recipients have different preferences for a gift card's mode of delivery

Gopal Das, Farnoush Reshadi, Julian Givi, 2023, Psychology & Marketing.

A bibliometric analysis on gift giving

Parvathy, Gopal Das, H. Kent Baker, 2022, Psychology & Marketing.

To earmark or not to earmark when gift‐giving: Gift‐givers' and gift‐recipients' diverging preferences for earmarked cash gifts

Gopal Das, Julian Givi, 2021, Psychology & Marketing.

Influence of salespersons' nonverbal communication cues on consumer shopping behaviour

Gopal Das, 2016 .

The Effect of Pleasure and Arousal on Satisfaction and Word-of-Mouth: An Empirical Study of the Indian Banking Sector

Gopal Das, 2013 .

Executive Summary The Effect of Pleasure and Arousal on Satisfaction and Word-of-Mouth: An Empirical Study of the Indian Banking Sector

Gopal Das, 2013 .

Social selling cues: The dynamics of posting numbers viewed and bought on customers' purchase intentions

Mark T. Spence, Gopal Das, James Agarwal, 2021 .

Impact of Social Influence and Green Consumption Values on Purchase Intention of Organic Clothing: A Study on Collectivist Developing Economy

S. Pandey, Gopal Das, G. Varshneya, 2017 .

When do consumers value ethical attributes? The role of perceived quality in gift-giving

Gopal Das, J. Peloza, G. Varshneya, 2020 .

Givers eschew gifts that are inferior to their own: How social norms, regulatory focus, and concerns about offending lead givers astray

Gopal Das, Julian Givi, 2022, Journal of Consumer Psychology.

Regulatory focus as a moderator of retail shopping behaviour

Gopal Das, 2016 .

Does brand experience translate into brand commitment?: A mediated-moderation model of brand passion and perceived brand ethicality

N. Malhotra, Gopal Das, James Agarwal, 2019, Journal of Business Research.

Improving base-of-the-pyramid consumer welfare through mobile technology services

Jonathan Z. Zhang, Gopal Das, S. Mukherjee, 2022, Journal of Services Marketing.

Antecedents and consequences of trust: an e-tail branding perspective

Gopal Das, Gopal Das, 2016 .

Does brand personality vary across retail brands and gender? An empirical check

Gopal Das, 2015 .

Preference for partner or servant brand roles depends on consumers’ power distance belief

P. van Esch, Gopal Das, Y. Cui, 2023, Journal of Business Research.

"Understanding the scope of private labels": A case of the organised agri-food retail business

Gopal Das, S. Kundu, Sougata Banerjee, 2013 .

E-tailer personality and behavioral intentions: the application of self-congruity theory

Gopal Das, Gaurav Khatwani, 2016 .

“Surge price precision and political ideology”

S. Jain, P. van Esch, Gopal Das, 2022, Journal of Business Research.

Guest editorial: Favoring fieldwork makes marketing more meaningful

G. Viglia, Gopal Das, T. Otterbring, 2023, European Journal of Marketing.

Linkages between brand parity, coupon proneness, sales proneness, brand trust and purchase decision involvement: an empirical check

Gopal Das, A. Khare, Preshth Bhardwaj, 2015 .

Consumer emotions: Determinants and outcomes in a shopping mall

Gopal Das, G. Varshneya, 2017 .

Consumer responses to combined arousal-inducing stimuli

Gopal Das, H. Hagtvedt, 2016 .