Clark Hu

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Perceptions of Job Satisfaction and Job Performance in the Timeshare Industry

R. Woods, Clark Hu, Shiang‐Lih Chen, 2004 .

Benchmarking as a Strategic Tool for Destination Management Organizations

Tanvi Kothari, Clark Hu, Zheng Xiang, 2007 .

Exploring the Role of Innovative Technologies in Building a Knowledge-Based Destination

Clark Hu, Pradeep Racherla, Martin Yongho Hyun, 2008 .

Understanding Active Loyalty Behavior in Hotel Reward Programs Through Customers’ Switching Costs and Perceived Program Value

Karen L. Xie, Chihchien Chen, Clark Hu, 2015 .

Examining E-Relationship Marketing Features on Hotel Websites

B. Bai, Soocheong Jang, Clark Hu, 2007 .

The effect of Facebook users’ arousal and valence on intention to go to the festival: Applying an extension of the technology acceptance model

Woojin Lee, Clark Hu, Lina Xiong, 2012 .

Adopting e-Procurement technology in a chain hotel: An exploratory case study

W. Roehl, Clark Hu, T. Kothari, 2007 .

Affect, Travel Motivation, and Travel Intention: a Senior Market

B. Bai, Soocheong Jang, C. Wu, 2009 .

eCRM System Adoption by Hospitality Organizations: A Technology-Organization-Environment (TOE) Framework

Clark Hu, Pradeep Racherla, 2008 .

A social network perspective of tourism research collaborations

Clark Hu, Pradeep Racherla, 2010 .

The concept of smart tourism in the context of tourism information services

Clark Hu, Yunpeng Li, Chao Huang, 2017 .

Analyzing Hotel Customers' E-Complaints from an Internet Complaint Forum

Clark Hu, C. Lee, 2004 .

Harness the power of viral marketing in hotel industry: a network discount strategy

Clark Hu, Lina Xiong, 2010 .

Hotel Viral Marketing via Social Networks: A Strategic Pricing Lesson from Group Buying

Clark Hu, Lina Xiong, 2011 .

Hybrid Conjoint Analysis as a Research Technique to Measure Meeting Planners' Preferences in Hotel Selection

Clark Hu, Stephen J. Hiemstra, S. Hiemstra, 1996 .

Restaurant revenue management: do perceived capacity scarcity and price differences matter?

Clark Hu, Anna S. Mattila, Cindy Yoonjoung Heo, 2013 .

E-Procurement: An emerging tool for the hotel supply chain management

Tanvi Kothari, Clark Hu, Wesley S. Roehl, 2005 .

Demonstrating an Exploratory-Confirmatory Factor Approach to Travel Activity Patterns: A Study of French Pleasure Travelers to North America

Soocheong Jang, A. Morrison, J. O'Leary, 2007 .

Forecasting in Short-Term Planning and Management for a Casino Buffet Restaurant

Clark Hu, Clark Hu, shiang-lih Chen McCain, 2004 .

Language representation of restaurants: Implications for developing online recommender systems

Clark Hu, Zheng Xiang, Daniel R. Fesenmaier, 2007 .

Marketing Hospitality and Tourism Education on the Internet: An Analysis of e-Relationship Marketing Features

B. Bai, Soocheong Jang, Clark Hu, 2005 .

Understanding strategic alignment for destination marketing and the 2004 Athens Olympic Games: Implications from extracted tacit knowledge

Clark Hu, Neha Singh, Clark Hu, 2008 .

Academic Curriculum Vitae

Clark Hu, 2013 .

Sustainable development for Chinese urban heritage tourism: Insights from travelers in Shanghai

Clark Hu, Lina Xiong, Xinmei Zhang, 2012 .

Text mining a decade of progress in hospitality human resource management research: identifying emerging thematic development.

Clark Hu, Neha Singh, Wesley S. Roehl, 2007 .

The impact of experience on brand loyalty: Mediating effect of images of Taiwan hotels

Clark Hu, Q. Xiao, Kuo-Ning Liu, 2020, Journal of China Tourism Research.

Gaming Customer Satisfaction: An Exploratory Study

Clark Hu, K. Mayer, L. Johnson, 1998 .

E-Relational Characteristics on Hospitality and Tourism Program Web Sites

Clark Hu, SooCheong Jang, Billy Bai, 2005 .

Investigating the Impacts of Hotel Brand Experience on Brand Loyalty: The Mediating Role of Brand Positioning

Clark Hu, Kuo-Ning Liu, 2021, International Journal of Hospitality & Tourism Administration.

The Role of Incongruency and Involvement in Destination Print Advertising

Clark Hu, Neha Singh, 2012 .

Mobile-mediated virtual experience in tourism: Concept, typology and applications

Clark Hu, Martin Yongho Hyun, Seoki Lee, 2009 .

Integration of self-organizing feature map and K-means algorithm for market segmentation

R. J. Kuo, L. M. Ho, Clark M. Hu, 2002, Comput. Oper. Res..

Visual representation of knowledge networks: A social network analysis of hospitality research domain

Clark Hu, Pradeep Racherla, Clark Hu, 2008 .

Brand knowledge and non-financial brand performance in the green restaurants: Mediating effect of brand attitude

Clark Hu, Q. Xiao, Meng-chen Lin, 2020 .

A Canonical Correlation Analysis of E-Relationship Marketing and Hotel Financial Performance

Clark Hu, SooCheong Jang, Billy Bai, 2006 .

Restaurant Revenue Management: Do Perceived Scarcity of Space in a Restaurant and the Price Difference Matter?

A. Mattila, Seoki Lee, Clark Hu, 2011 .

Online Travel Planning and College Students

Cary C. Countryman, B. Bai, Clark Hu, 2004 .

Critical success factors of green hotel investment in Taiwan

Clark Hu, Kuo-Ning Liu, 2021, International Journal of Contemporary Hospitality Management.

Service quality gap analysis toward customer loyalty: practical guidelines for casino hotels

Clark Hu, SooCheong Jang, Clark Hu, 2005 .

Diverse developments in travel and tourism marketing: a thematic approach

Clark Hu, 1996 .

Exploring Family Roles in Purchasing Decisions During Vacation Planning

B. Bai, Clark Hu, D. Nanda, 2007 .

Tourism ecological compensation: connotation and related scientific issues.

Clark Hu, Liu Min, L. Chunfeng, 2013 .

A Framework for Knowledge-Based Crisis Management in the Hospitality and Tourism Industry

Clark Hu, Pradeep Racherla, Clark Hu, 2009 .

Considering Specializations: An Alternative for Ranking Hospitality and Tourism Graduate Programs

B. Bai, Clark Hu, S. Jang, 2004 .

Where is the love?: Investigating multiple membership and hotel customer loyalty.

Clark Hu, Ceridwyn King, Lina Xiong, 2014 .

Examining Job-Related Factors Perceived by Salespersons in the U.S. Timeshare Industry

R. Woods, Clark Hu, shiang-lih Chen McCain, 2005 .

Where is the love?: Investigating multiple membership and hotel customer loyalty.

Clark Hu, Ceridwyn King, Lina Xiong, 2014 .

The incorporation of Mainland Chinese tourists' experiences into the Taiwan hotel branding process

Clark Hu, Kuo-Ning Liu, 2021, Asia Pacific Journal of Marketing and Logistics.

Validating Teaching Competencies in Hospitality Education: Faculty Members' Perspective

Clark Hu, Robert H. Bosselman, 1997 .

Academic Curriculum Vitae

Clark Hu, 2013 .