J. M. Stearns

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An Investigation of the Effects of Corporate Ethical Values on Employee Commitment and Performance: Examining the Moderating Role of Perceived Fairness

Dheeraj Sharma, James M. Stearns, Shaheen Borna, 2009 .

Sources of Consumer Satisfaction with Retail Outlets: Issues and Evidence

James M. Stearns, Lynette S. Unger, J. Lesser, 2015 .

A Comparison of the Ethics of Convicted Felons and Graduate Business Students: Implications for Business Practice and Business Ethics Education

S. Borna, J. M. Stearns, 1998 .

The Ethics and Efficacy of Selling National Citizenship

S. Borna, J. M. Stearns, 2002 .

Change and Growth: Advances in the Use of Cases in Marketing

Charles T. Crespy, J. M. Stearns, David W. Rosenthal, 1999 .

SUBCULTURE: A BARGAIN CONCEPT IN MARKETING EDUCATION

S. Borna, J. M. Stearns, 2007 .

Buying for Love of Country: Assessing the Ethics of Patriotic Appeals in Advertising

S. Borna, J. M. Stearns, Gillian Oakenfull, 2003 .

Mission Statements in Business Higher Education: Issues and Evidence.

S. Borna, J. M. Stearns, 1998 .

Beyond Prestige Pricing: Coverage of Counter-Intuitive Demand in Marketing Education

S. Borna, J. M. Stearns, 2005 .

Learning Hierarchies and the Marketing Curriculum: A Proposal for a Second Course in Marketing

James M. Stearns, Charles T. Crespy, J. M. Stearns, 1995 .

The ethics of lottery advertising: Issues and evidence

S. Borna, J. M. Stearns, 1995 .

The effects of obesity, gender and specialty on perceptions of physicians’ social influence

S. Borna, J. M. Stearns, Srinivasan Sundaram, 2001 .

The Ethics of Refund Anticipation Loan Consumer Information: An Exploratory Study

S. Borna, J. M. Stearns, Gwendolen B. White, 2006 .

Contexts for Communication: Teaching Expertise Through Case-Based In-Basket Exercises

James M. Stearns, Charles T. Crespy, Kate Ronald, 2003 .