Sann Ryu

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The effects of benefit-driven commitment on usage of social media for shopping and positive word-of-mouth

Jungkun Park, Sann Ryu, 2020 .

How consumers cope with location-based advertising (LBA) and personal information disclosure: The mediating role of persuasion knowledge, perceived benefits and harms, and attitudes toward LBA

Sann Ryu, Yun-na Park, Sann Ryu, 2020, Comput. Hum. Behav..

Looks Clear and Sounds Familiar: How Consumers Form Inferential Beliefs About Luxury Hotel Service Quality

Jungkun Park, Sann Ryu, Yun-na Park, 2021 .

Feeling excited and fluent: how consumers respond to the visual appeals of products in an online shopping environment

Sann Ryu, Sang Ryu, Sann Ryu, 2021, Behav. Inf. Technol..

Intrusive or Relevant? Exploring How Consumers Avoid Native Facebook Ads through Decomposed Persuasion Knowledge

Sann Ryu, C. Ham, Sela Sar, 2021, Journal of Current Issues & Research in Advertising.

The eWOM adoption model in the hospitality industry: the moderating effect of the vlogger’s review

Sann Ryu, H. T. Le, 2023, Journal of Hospitality and Tourism Technology.

Product visuals and consumers’ selective exposure: The role of thought generation and cognitive motivation

Sann Ryu, Patrick Vargas, 2021, Journal of Marketing Communications.

Coupon or my privacy: How consumers choose to disclose their personal information and accept mobile location‐based advertising (LBA) through privacy calculus

Sann Ryu, 2023, Journal of Consumer Behaviour.

From pixels to engagement: examining the impact of image resolution in cause-related marketing on Instagram

Sann Ryu, 2024, Journal of Research in Interactive Marketing.

A framework for consumers' assessments of location-based advertising (LBA) and selective exposure to privacy-related online information

Sann Ryu, 2023, Information Technology & People.

Online luxury goods with price discount or onsite luxury goods with luxury services: Role of situation-specific thinking styles and socio-demographics

Sann Ryu, 2020 .