Joowon Choi

Service Quality, Relationship Outcomes, and Membership Types in the Hotel Industry: A Survey in Korea

Yong-Ki Lee, Yeon-Kook Jeong, Joowon Choi, 2014 .

Tourism's role in urban regeneration: examining the impact of environmental cues on emotion, satisfaction, loyalty, and support for Seoul's revitalized Cheonggyecheon stream district

Yong-Ki Lee, Choong‐Ki Lee, Joowon Choi, 2014 .

The Effects of Consumers' Perceived Risk and Benefit on Attitude and Behavioral Intention: A Study of Street Food

C. Ok, Joowon Choi, A. Lee, 2013 .

Codes of ethics, corporate philanthropy, and employee responses

Barry J. Babin, Yong-Ki Lee, Joowon Choi, 2014 .