P. Valette-Florence
发表
O. Farooq,
M. Payaud,
D. Merunka,
2014
.
D. Merunka,
P. Valette-Florence,
Haythem Guizani,
2011
.
P. Valette-Florence,
Yorick Odin,
Nathalie Odin,
2001
.
D. Merunka,
P. Valette-Florence,
Noël Albert,
2013
.
D. Merunka,
P. Valette-Florence,
Noël Albert,
2008
.
P. Valette-Florence,
Noël Albert,
L. Ambroise,
2017
.
A. Merchant,
P. Valette-Florence,
F. Pecot,
2018
.
Noël Albert,
P. Valette-Florence,
Noël Albert,
2010
.
Jacques-Marie Aurifeille,
P. Valette-Florence,
J. Aurifeille,
1995
.
P. Valette-Florence,
Virginie de Barnier,
I. Rodina,
2006
.
Alain Jolibert,
A. Jolibert,
P. Valette-Florence,
1990
.
P. Valette-Florence,
Nicolas Chanavat,
Alain Ferrand,
2015
.
Nathalie Bénet,
Aude Deville,
P. Valette-Florence,
2022,
Journal of Business Research.
P. Valette-Florence,
L. Ambroise,
2010
.
P. Valette-Florence,
A. Kessous,
Virginie de Barnier,
2016
.
J. Kapferer,
P. Valette-Florence,
2019,
Journal of Business Research.
P. Valette-Florence,
G. Roehrich,
2015
.
Géraldine Michel,
P. Valette-Florence,
A. Stathopoulou,
2022,
Journal of Business Research.
Jean-Claude Usunier,
P. Valette-Florence,
G. Roehrich,
2001
.
P. Valette-Florence,
V. de Barnier,
Sandrine Falcy,
2012
.
G. Laurent,
P. Valette-Florence,
Jean-Louis Chandon,
2016
.
O. Farooq,
M. Payaud,
D. Merunka,
2013,
Journal of Business Ethics.
P. Valette-Florence,
Franck Vigneron,
Mélanie Pham,
2018,
Psychology & Marketing.
Jean-Claude Usunier,
P. Valette-Florence,
2013
.
P. Valette-Florence,
Chebli Youness,
2017
.
P. Valette-Florence,
Chebli Youness,
2017
.
P. Valette-Florence,
Alain Ferrand,
Leigh Robinson,
2010
.
J. Kapferer,
P. Valette-Florence,
2018
.
Which consumers believe luxury must be expensive and why? A cross-cultural comparison of motivations
J. Kapferer,
P. Valette-Florence,
2021
.
P. Valette-Florence,
V. de Barnier,
F. Pecot,
2019,
Journal of Marketing Management.
O. Farooq,
D. Merunka,
P. Valette-Florence,
2013
.
P. Valette-Florence,
Véronique Cova,
Mohamed Didi Alaoui,
2022,
Journal of Business Research.
P. Valette-Florence,
Noël Albert,
L. Ambroise,
2014
.
J. Kapferer,
P. Valette-Florence,
2018
.
P. Valette-Florence,
Clarinda Mathews-Lefebvre,
2014,
Journal of Brand Management.
Jean-Claude Usunier,
Olivier Furrer,
Olivier Furrer,
2007
.
P. Valette-Florence,
François Coderre,
L. Sirieix,
2021,
Journal of Retailing and Consumer Services.
P. Valette-Florence,
Clarinda Mathews-Lefebvre,
2014
.
P. Valette-Florence,
V. Barnier,
2013
.
Houcine Akrout,
P. Valette-Florence,
Joseph Kaswengi,
2018,
Journal of Business-to-Business Marketing.
Béatrice Parguel,
Thierry Delecolle,
P. Valette-Florence,
2016
.
P. Valette-Florence,
B. Parguel,
Thierry Delécolle,
2014
.
P. Valette-Florence,
Siham Mourad,
2017
.
The Core Role of Counterfeiting Resistance for Improving the Genuine Luxury Brand Purchase Intention
P. Valette-Florence,
Siham Mourad,
2017
.
P. Valette-Florence,
Pierre Valette-Florence,
Siham Mourad,
2016
.
Jean-Claude Usunier,
P. Valette-Florence,
2015
.
Jean-Claude Usunier,
Jean-Claude Usunier,
P. Valette-Florence,
2007
.
Jean-Claude Usunier,
P. Valette-Florence,
N. Prime,
2000
.
J. Kapferer,
P. Valette-Florence,
2022,
International Marketing Review.
P. Valette-Florence,
L. Sirieix,
Sandrine Costa,
2021,
Appetite.
P. Valette-Florence,
R. Valette-Florence,
2020
.
F. Magnoni,
P. Valette-Florence,
V. Barnier,
2021
.
P. Valette-Florence,
L. Ambroise,
J. Ferrandi,
2004
.
Houcine Akrout,
P. Valette-Florence,
M. F. Diallo,
2020
.
P. Valette-Florence,
Noël Albert,
L. Ambroise,
2014,
Journal of Brand Management.
P. Valette-Florence,
Noël Albert,
2009
.
Jean-Claude Usunier,
Jean-Claude Usunier,
P. Valette-Florence,
1994
.
J. Kapferer,
P. Valette-Florence,
2021
.
P. Valette-Florence,
H. Cherrier,
Bertrand Urien,
2020
.
P. Valette-Florence,
A. Kessous,
2019,
Journal of Business Research.
P. Valette-Florence,
Pierre Valette-Florence,
Jean-Marc Ferrandi,
2015
.
P. Valette-Florence,
Aurélie Hemonnet‐Goujot,
2021,
Journal of Business Research.
P. Valette-Florence,
I. Becheur,
2014
.
D. Merunka,
P. Valette-Florence,
Noël Albert,
2009
.
P. Valette-Florence,
M. F. Diallo,
E. Leroux,
2015
.
P. Valette-Florence,
I. Becheur,
Oula Bayarassou,
2020,
Journal of Product & Brand Management.
P. Valette-Florence,
R. Valette-Florence,
2012
.
L. Kahle,
P. Valette-Florence,
2012
.
P. Valette-Florence,
Julien Couder,
2019
.
P. Valette-Florence,
I. Becheur,
R. Valette-Florence,
2011
.
P. Valette-Florence,
I. Becheur,
Hayan Dib,
2007
.
J. Kapferer,
P. Valette-Florence,
J-N Kaprfere,
2016
.
G. Laurent,
P. Valette-Florence,
Jean-Louis Chandon,
2017
.
P. Valette-Florence,
Julien Couder,
2024,
Journal of Business Research.
P. Valette-Florence,
Siham Mourad,
2011
.
G. Laurent,
P. Valette-Florence,
Jean-Louis Chandon,
2016
.