I. Snehota

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Interaction and actors‘ identities in business relationships

Antonella La Rocca, Ivan Snehota, A. Rocca, 2011 .

Developing relationships in business networks

H. Håkansson, I. Snehota, 1995 .

Creating value in business relationships: The role of sales

Daniela Corsaro, I. Snehota, A. Haas, 2012 .

Managing Business Relationships

David T. Wilson, D. Ford, H. Håkansson, 1998 .

Measuring customer attractiveness

Antonella La Rocca, Albert Caruana, Ivan Snehota, 2012 .

No business is an island: The network concept of business strategy

H. Håkansson, I. Snehota, 1989 .

Learner Satisfaction in Marketing Simulation Games

A. Caruana, I. Snehota, Antonella La Rocca, 2016 .

Roles of actors in combining resources into complex solutions

Daniela Corsaro, I. Snehota, C. Cantù, 2012 .

What does it take to make the most of supplier relationships?

I. Snehota, Lars-Erik Gadde, 2019, Industrial Marketing Management.

Customer involvement in new product development in B2B: The role of sales

Antonella La Rocca, Ivan Snehota, Andrea Perna, 2016 .

Perceptions of Change in Business Relationships and Networks

Daniela Corsaro, Ivan Snehota, Daniela Corsaro, 2012 .

Searching for Relationship Value in Business Markets: Are We Missing Something?

Daniela Corsaro, Ivan Snehota, Daniela Corsaro, 2010 .

Corporate associations in B2B: coping with multiple relationship-specific identities

A. Rocca, I. Snehota, 2016 .

The Burden Of Relationships Or Who's Next

H Hkansson, Ivan Snehota, I. Snehota, 1995 .

Sales and innovation Architecture of the organizational interface in new product development

A. Rocca, I. Snehota, Andrea Perna, 2015 .

Decisions when interacting in customer-supplier relationships

S. Guercini, I. Snehota, Antonella La Rocca, 2022, Industrial Marketing Management.

University of Southern Denmark Boundaries of Business Actors and Networks

I. Snehota, 2018 .

3 Starting Up: Relating to a Context in Motion

A. Rocca, I. Snehota, D. Harrison, 2017 .

Marketing in Business Markets

Ivan Snehota, Håkan Håkansson, H. Håkansson, 2002 .

Analysing Business Interaction

Lars-Erik Gadde, Alexandra Waluszewski, Ivan Snehota, 2008 .

Supplier Partnerships – what does it mean?

I. Snehota, Lars-Erik Gadde, 2015 .

The IMP Perspective: Assets and Liabilities of Business Relationships

Ivan Snehota, Håkan Håkansson, H. Håkansson, 2000 .

The public-private partnership (PPP) disaster of a new hospital – expected political and existing business interaction patterns

H. Håkansson, I. Snehota, Alexandra Waluszewski, 2019, Journal of Business & Industrial Marketing.

Editorial: The challenge of researching and theorizing the interactive business landscape

I. Snehota, Alexandra Waluszewski, 2016 .

Notes on a Theory of Business Enterprise

Ivan Snehota, I. Snehota, 1990 .

The role of corporate social responsibility, perceived quality and corporate reputation on purchase intention: Implications for brand management

Albert Caruana, Ivan Snehota, A. Caruana, 2012, Journal of Brand Management.

The role of corporate social responsibility, perceived quality and corporate reputation on purchase intention: Implications for brand management

A. Caruana, I. Snehota, Lucia Gatti, 2012, Journal of Brand Management.

Relating in business networks: Innovation in practice

A. Rocca, I. Snehota, 2014 .

What remains to be discovered? Manifesto for researching the interactive business world

A. Rocca, I. Snehota, Alexandra Waluszewski, 2019, Journal of Business & Industrial Marketing.

Business models in business networks – how do they emerge?

A. Rocca, I. Snehota, 2017 .

Heuristics in customer supplier interaction

Simone Guercini, Antonella La Rocca, Ivan Snehota, 2015 .

Alignment and Misalignment in Business Relationships

Daniela Corsaro, Ivan Snehota, I. Snehota, 2011 .

The Role of Supply Networks in Strategic Positioning

I. Snehota, A. Tunisini, 2003 .

Business Networks

Lars-Erik Gadde, David Ford, Alexandra Waluszewski, 2010, Encyclopedia of Social Network Analysis and Mining. 2nd Ed..

Assembling resources when forming a new business

I. Snehota, Francesco Ciabuschi, Andrea Perna, 2012 .

“No business is an island” 17 years later

Ivan Snehota, Håkan Håkansson, H. Håkansson, 2006 .

Mobilizing suppliers when starting up a new business venture

A. Rocca, I. Snehota, 2020, Industrial Marketing Management.

Connecting IMP and entrepreneurship research: Directions for future research

A. Rocca, I. Snehota, Andrea Perna, 2020 .

The role of supplier relationships in the development of new business ventures

A. Rocca, I. Snehota, Francesco Ciabuschi, 2017, Industrial Marketing Management.

Initial relationship development in new business ventures

D. Ford, A. Rocca, I. Snehota, 2013 .

Alignment in Business Relationships

I. Snehota, D. Corsaro, 2010 .

Business Interaction in S-D Logic

Roberta Sebastiani, Daniela Corsaro, Ivan Snehota, 2011 .

Making the Most of Supplier Relationships

I. Snehota, Lars-Erik Gadde, 2000 .

Netnography approach as a tool for marketing research: the case of Dash-P&G/TTV

A. Rocca, I. Snehota, A. Mandelli, 2014 .

The formation of identities in customer-supplier relationships IMP conference 2008 , Uppsala

A. Rocca, I. Snehota, 2008 .

Analyzing Business Interaction

Lars-Erik Gadde, David Ford, Ivan Snehota, 2008 .

Interactivity in Business Networks

Ivan Snehota, Håkan Håkansson, H. Håkansson, 2017 .

Researching the Interactive Business World; Interplay of Research Object, Methodology and Theory

Alexandra Waluszewski, Ivan Snehota, Håkan Håkansson, 2017 .

Interaction behaviors in business relationships and heuristics: Issues for management and research agenda

S. Guercini, A. Rocca, I. Snehota, 2014 .

Value creation and organisational practices at firm boundaries

A. Rocca, I. Snehota, 2014 .

The Business Marketing Course: Managing in Complex Networks (2nd edition)

Lars-Erik Gadde, David Ford, Ivan Snehota, 2001 .

Economic effects of interaction. The neglected economy of connectivity

H. Håkansson, I. Snehota, 2023, Journal of Business & Industrial Marketing.

Management in the Interactive Business World

D. Ford, L. Mattsson, I. Snehota, 2017 .

Interactivity and International Business

H. Håkansson, I. Snehota, 2019, Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth.

Public and private interests – are there any clashes ? The New Karolinska case

H. Håkansson, I. Snehota, Alexandra Waluszewski, 2018 .

No Business Is an Island: Making Sense of the Interactive Business World

H. Håkansson, I. Snehota, 2017 .

Developing New Business Relationships: An Outside-In Perspective

Andrea Perna, Antonella La Rocca, Albert Caruana, 2016 .

Brand Images in business to business

A. Rocca, I. Snehota, D. Corsaro, 2010 .

Construction of meanings in business relationships and networks

A. Rocca, I. Snehota, Carlotta Trabattoni, 2015 .

Building Initial Relationships: The Emerging Tasks of Sales in New Business Development

A. Rocca, I. Snehota, A. Haas, 2016 .

Interdependences in Business Markets - Implications for Management Practice and Research

I. Snehota, 2014 .

The business marketing course

Peter Naudé, Lars-Erik Gadde, Ivan Snehota, 2002 .

Inter and intra organisational consequences of business relationships

I. Snehota, C. Cantù, R. Fiocca, 2013 .

MARKETING CHALLENGES IN A CONNECTED WORLD Virtual roundtable coordinated

Kevin Lane Keller, I. Snehota, B. Cova, 2007 .

Marketing Challenges in a Connected World

I. Snehota, B. Cova, B. Busacca, 2007 .