Mototaka Sakashita

发表

The effect of regulatory focus on customer citizenship behavior in a virtual brand community: The role of online s elf‐presentation and community identification

Li Wang, Mototaka Sakashita, G. Cheng, 2020 .

Why do retail consumers buy green apparel? A knowledge-attitude-behaviour-context perspective

Puneet Kaur, Mototaka Sakashita, A. Dhir, 2020, Journal of Retailing and Consumer Services.

Behavioral reasoning theory (BRT) perspectives on E-waste recycling and management

Mototaka Sakashita, A. Dhir, Mohammad Almotairi, 2021 .

Facilitators and inhibitors of organic food buying behavior

Fauzia Jabeen, Mototaka Sakashita, A. Dhir, 2021 .

Sustaining shopping momentum in retail malls using real-time messaging

Mototaka Sakashita, V. Viswanathan, K. Vakeel, 2022, Journal of Retailing.

Why do people avoid and postpone the use of voice assistants for transactional purposes? A perspective from decision avoidance theory

Puneet Kaur, Mototaka Sakashita, A. Dhir, 2022, Journal of Business Research.

Personality and travel intentions during and after the COVID-19 pandemic: An artificial neural network (ANN) approach

Mototaka Sakashita, A. Dhir, Nazrul Islam, 2021, Journal of Business Research.

Extended valence theory perspective on consumers' e-waste recycling intentions in Japan

Usama Awan, Puneet Kaur, Mototaka Sakashita, 2021 .

What drives willingness to purchase and stated buying behavior toward organic food? A Stimulus–Organism–Behavior–Consequence (SOBC) perspective

Fauzia Jabeen, Mototaka Sakashita, A. Dhir, 2021 .

Can Alexa serve customers better? AI-driven voice assistant service interactions

Mototaka Sakashita, A. Dhir, B. Gavurová, 2022, Journal of Services Marketing.

A social comparison theory approach to mothers' and daughters' clothing co-consumption behaviors: A cross-cultural study in France and Japan

K. Huarng, Mototaka Sakashita, E. Gentina, 2018, Journal of Business Research.

Green apparel buying behaviour: A Stimulus–Organism–Behaviour–Consequence (SOBC) perspective on sustainability‐oriented consumption in Japan

Puneet Kaur, Mototaka Sakashita, A. Dhir, 2021, Business Strategy and the Environment.

An exploratory study of limited information acquisition: Do brand names make product evaluations easy?

Mototaka Sakashita, Mototaka Sakashita, 2010 .

Identity (Re)construction through sharing: A study of mother and teenage daughter dyads in France and Japan

Mototaka Sakashita, Margaret K Hogg, Elodie Gentina, 2017 .