Rebeca San Jos Cabezudo

Designing Effective Websites: The Moderating Role of User Internet Experience

Rebeca San Jos Cabezudo, Ana María Gutiérrez Arranz, Jesús Gutiérrez Cillán, 2008 .

Tell me what they are like and I will tell you where they buy. An analysis of omnichannel consumer behavior

Rebeca San Jos Cabezudo, Paula Rodrguez-Torrico, Sonia San-Martn, 2017 .

Determinants of internet use in the purchasing process

Rebeca San Jos Cabezudo, Ana María Gutiérrez Arranz, Rebeca San José Cabezudo, 2006 .

How Strategic Purchasing Orientation and Transformational Leadership Impact Performance: The Mediating Role of Information and Communication Technologies

Rebeca San Jos Cabezudo, Carmen Camarero Izquierdo, M. J. G. Samaniego, 2015 .

How brand post content contributes to user's Facebook brand-page engagement. The experiential route of active participation

Rebeca San Jos Cabezudo, Jesús Gutiérrez Cillán, Carmen Camarero Izquierdo, 2017 .

SOS to my followers! The role of marketing communications in reinforcing online travel community value during times of crisis

C. Camarero, Rebeca San Jos Cabezudo, Itziar Oltra González, 2021, Tourism Management Perspectives.

A comparison of the learning effectiveness of live cases and classroom projects

Javier Rodríguez Pinto, Rebeca San Jos Cabezudo, Carmen Camarero Izquierdo, 2010 .