Graeme McLean

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Examining consumer attitudes towards retailers' m-commerce mobile applications – An initial adoption vs. continuous use perspective

Graeme McLean, Hannah R. Marriott, Kofi Osei-Frimpong, 2020 .

Service encounter microblog word of mouth and its impact on firm reputation

Alan Wilson, Graeme McLean, J. Barhorst, 2020, Journal of Services Marketing.

Developing a mobile application customer experience model (MACE) - implications for retailers

Alan Wilson, Graeme McLean, Khalid Al‐Nabhani, 2018 .

Examining online social brand engagement: a social presence theory perspective

Kofi Osei-Frimpong, Graeme McLean, 2017 .

Investigating the online customer experience – a B2B perspective

Graeme McLean, 2017 .

Alexa, do voice assistants influence consumer brand engagement? – Examining the role of AI powered voice assistants in influencing consumer brand engagement

Graeme McLean, Kofi Osei-Frimpong, Kofi Osei-Frimpong, 2021, Journal of Business Research.

“Just be there”

Graeme McLean, E. Lacka, Maria Karampela, 2020 .

THE ONLINE CUSTOMER EXPERIENCE-ESTABLISHING THE ROLE OF ONLINE SOCIAL SUPPORT. THE CASE OF SEARCHING FOR BUSINESS SUPPORT SERVICES

Graeme McLean, 2017 .

An investigation on the online customer experience – the role of social interaction

Alan Wilson, Graeme McLean, 2015 .

How live chat assistants drive travel consumers’ attitudes, trust and purchase intentions

Alan Wilson, Kofi Osei-Frimpong, Graeme McLean, 2020 .

Developing the mUTAUT model – a mobile shopping perspective

Hannah R. Marriott, Graeme McLean, 2019, AMS_AC47.

It’s time to chat…examining the customer experience during an online live chat service encounter

Kofi Osei-Frimpong, Graeme McLean, Khalid Al‐Nabhani, 2017 .

The customer experience…Is there an app for that? A conceptual understanding of the customer experience with m-commerce mobile applications

Khalid Al Nabhani, Alan Wilson, Graeme McLean, 2016 .

TITLE Examining the service engagement process in value co-creation in healthcare service delivery : a multi-level perspective

F. Lemke, Alan Wilson, Kofi Osei-Frimpong, 2018 .

Osei-Frimpong, Kofi and Wilson, Alan and Lemke, Fred and McLean, Graeme (2018) Examining the service engagement process in value co- creation in healthcare service delivery : a multi-level perspective. In: European Marketing Academic Annual Conference: EMAC

F. Lemke, Alan Wilson, Kofi Osei-Frimpong, 2018 .

Examining the moderating effects of firm generated content on online social brand engagement

Kofi Osei-Frimpong, Graeme McLean, 2017 .

McLean, Graeme (2015) The online customer experience – establishing the role of online social interaction : the case of searching for business

Graeme McLean, 2018 .

Trail Use, Motivations, and Environmental Attitudes of 3780 European Mountain Bikers: What Is Sustainable?

Graeme McLean, G. Florida-James, Tom Campbell, 2021, International Journal of Environmental Research and Public Health.

What keeps me engaging? A study of consumers' continuous social media brand engagement practices

Kofi Osei-Frimpong, Graeme McLean, L. Soga, 2022, Information Technology & People.

Prolonging the influence of a vacation experience on consumers' wellbeing - Is there a role for virtual reality?

Graeme McLean, Mohammed S. Aldossary, 2022, Annals of Tourism Research.

Hey Alexa ... examine the variables influencing the use of artificial intelligent in-home voice assistants

Graeme McLean, Kofi Osei-Frimpong, Kofi Osei-Frimpong, 2019, Comput. Hum. Behav..

Living the Experience Before You Go . . . but Did It Meet Expectations? The Role of Virtual Reality during Hotel Bookings

Graeme McLean, J. Barhorst, J. B. Barhorst, 2021, Journal of Travel Research.

Examining consumers' continuous usage of multichannel retailers' mobile applications

Alan I. Wilson, Graeme McLean, Khalid Al‐Nabhani, 2021, Psychology & Marketing.

Chat now… Examining the variables influencing the use of online live chat

Graeme McLean, Kofi Osei-Frimpong, Kofi Osei-Frimpong, 2019, Technological Forecasting and Social Change.

Examining the determinants and outcomes of mobile app engagement - A longitudinal perspective

Graeme McLean, Graeme McLean, 2018, Comput. Hum. Behav..

‘Regrettable‐escapism’ the negative effects of mobile app use: A retail perspective

Hannah R. Marriott, Graeme McLean, Khalid Al‐Nabhani, 2021, Psychology & Marketing.

Exploring the antecedents & consequences of augmented reality on brand experience – a longitudinal perspective

Esta D. Shah, R. Mack, Graeme McLean, 2019 .

Evolving the online customer experience ... is there a role for online customer support?

Graeme McLean, Alan Wilson, Alan Wilson, 2015, Comput. Hum. Behav..

Shopping in the digital world: Examining customer engagement through augmented reality mobile applications

Alan Wilson, Graeme McLean, Alan Wilson, 2019, Comput. Hum. Behav..

Examining the influence of virtual reality tourism on consumers' subjective wellbeing

Kofi Osei-Frimpong, Graeme McLean, Mansour A. Alyahya, 2023, Tourism Management Perspectives.

Blending the real world and the virtual world: Exploring the role of flow in augmented reality experiences

Graeme McLean, Esta D. Shah, Jennifer B. Barhorst, 2021, Journal of Business Research.

Examining satisfaction with the experience during a live chat service encounter-implications for website providers

Graeme McLean, Kofi Osei-Frimpong, Kofi Osei-Frimpong, 2017, Comput. Hum. Behav..

Social media brand engagement practices

Samuel Famiyeh, Graeme McLean, Kofi Osei-Frimpong, 2019, Inf. Technol. People.

Exploring mental time travel experiences and their influence on behavioral intentions and learning

Nina Krey, Graeme McLean, J. B. Barhorst, 2023, Psychology & Marketing.

Transcending reality: Introducing mental time travel experiences and their ability to influence brand outcomes

Heiner Evanschitzky, Nina Krey, Graeme McLean, 2023, Journal of Business Research.

'What lies behind the filter?' Uncovering the motivations for using augmented reality (AR) face filters on social media and their effect on well-being

Ben L. Marder, L. Warlop, Y. Rogers, 2022, Comput. Hum. Behav..

Examining Tourism Consumers’ Attitudes and the Role of Sensory Information in Virtual Reality Experiences of a Tourist Destination

Graeme McLean, Mansour A. Alyahya, 2021, Journal of Travel Research.

The role of social media presence, responsiveness, and interactivity in enhancing key relationship strength indicators within B2B contexts : the customer's perspective

Graeme McLean, E. Lacka, Maria Karampela, 2018 .

What drives me there? The interplay of socio-psychological gratification and consumer values in social media brand engagement

Kofi Osei-Frimpong, Graeme McLean, Nazrul Islam, 2022, Journal of Business Research.

Customer coproduction in healthcare service delivery: Examining the influencing effects of the social context

F. Lemke, Alan Wilson, Kofi Osei-Frimpong, 2020 .

Examining attitudes towards M-commerce applications… What does it mean for retailers?

Kofi Osei-Frimpong, Graeme McLean, Khalid Al‐Nabhani, 2018 .