Marijke de Veirman

Disclosing sponsored Instagram posts: the role of material connection with the brand and message-sidedness when disclosing covert advertising

Marijke de Veirman, L. Hudders, 2019, International Journal of Advertising.

Marketing through Instagram influencers: the impact of number of followers and product divergence on brand attitude

Liselot Hudders, Veroline Cauberghe, V. Cauberghe, 2017 .

The commercialization of social media stars: a literature review and conceptual framework on the strategic use of social media influencers

Marijke de Veirman, L. Hudders, Steffi De Jans, 2020, International Journal of Advertising.

What Is Influencer Marketing and How Does It Target Children? A Review and Direction for Future Research

M. Nelson, Marijke de Veirman, L. Hudders, 2019, Front. Psychol..

The Value of Influencer Marketing for Business: A Bibliometric Analysis and Managerial Implications

Marijke de Veirman, L. Hudders, Steffi De Jans, 2021 .