Joel J. Davis

发表

The Effects of Message Framing on Response to Environmental Communications

Joel J. Davis, 1995 .

Strategies for environmental advertising

Joel J. Davis, Joel J. Davis, 1993 .

Imprecise Frequency Descriptors and the Miscomprehension of Prescription Drug Advertising: Public Policy and Regulatory Implications

Joel J. Davis, 1999 .

Ethics and environmental marketing

Joel J. Davis, Joel J. Davis, 1992 .

Responses to alternative forms of efficacy descriptions in direct-to-consumer pharmaceutical communications

Joel J. Davis, Sandra M Isaacson, 2014 .

The Effect of Placement and Modality on the Recall of Information from Pharmaceutical Web Sites

Joel J. Davis, 2010 .

The Effect of Qualifying Language on Perceptions of Drug Appeal, Drug Experience, and Estimates of Side-Effect Incidence in DTC Advertising

Joel J. Davis, 2007, Journal of health communication.

Content analysis of efficacy descriptions on branded pharmaceutical websites

Joel J. Davis, 2012 .

Pharmaceutical Websites and the Communication of Risk Information

Joel J. Davis, Emily L. Cross, J. Crowley, 2007, Journal of health communication.

Federal and State Regulation of Environmental Marketing: A Manager's Guide

Joel J. Davis, 1994 .

Riskier Than We Think? The Relationship Between Risk Statement Completeness and Perceptions of Direct to Consumer Advertised Prescription Drugs

Joel J. Davis, 2000, Journal of health communication.

Advertising Research: Theory and Practice

Joel J. Davis, Joel J. Davis, 1996 .

Good ethics is good for business: Ethical attributions and response to environmental advertising

Joel J. Davis, Joel J. Davis, 1994 .

Environmental Advertising: Norms and Levels of Advertiser Trust

Joel J. Davis, 1994 .

Disenfranchising the Disabled: The Inaccessibility of Internet-Based Health Information

Joel J. Davis, Joel J Davis, 2002, Journal of health communication.

Ethics in Advertising Decisionmaking: Implications for Reducing the Incidence of Deceptive Advertising

Joel J. Davis, 1994 .

The Effect of Using Portfolios on Student-Parent and Parent-Teacher Communication

Joel J. Davis, 2013 .

Consumers' preferences for the communication of risk information in drug advertising.

Joel J. Davis, 2007, Health affairs.

Consumer Response to Corporate Environmental Advertising

Joel J. Davis, 1994 .