Leyla Özer

发表

Effects of Brand Credibility on Technology Acceptance Model: Adaption of the Model to the Purchase Intention

Leyla Özer, 2012 .

Pre- and post-purchase stage in impulse buying: The role of mood and satisfaction

Leyla Özer, Beyza Gültekin, Beyza Gültekin, 2015 .

Assessing perceived risk and perceived value in the hotel industry: an integrated approach

Leyla Özer, Tuğba Şen Küpeli, 2020 .

GENDER EFFECT ON BRAND CREDIBILITY AND PURCHASE RELATION: DOES BC VARY AMONG DIFFERENT BRANDS

Leyla Özer, Pinar Bagöze, 2012 .

DOES THE CONSEQUENCES OF OVERALL SERVICE QUALITY AND TRANSACTION SPECIFIC SERVICE QUALITY DIFFER?

Leyla Özer, 2014 .

Brand portfolio strategies effects on consumers' attitude

Leyla Özer, Sefa Emre Yilmazel, 2021, Marketing Intelligence & Planning.

The Influence of Hedonic Motives and Browsing On Impulse Buying

Leyla Özer, Beyza Gültekin, Leyla Özer, 2012 .

The association between perceived value and patient loyalty in public university hospitals in Turkey

Leyla Özer, Pınar Başgöze, A. Karahan, 2017 .

Examining the relationships between brand knowledge, brand responses and brand resonance in sports leagues within the scope of consumer-based brand equity

Leyla Özer, Kadir Yağız, 2022, European Sport Management Quarterly.