Lisa Beeler

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Do We Have to Get Along to Innovate? The Influence of Multilevel Social Cohesion on New Product and New Service Development

C. Noble, Matthew B. Shaner, Lisa Beeler, 2016 .

How critical events shape the evolution of sales organizations: A case study of a business-to-business services firm

W. Johnston, A. Zablah, Lisa Beeler, 2017 .

Examining salesperson versus sales manager evaluation of customer opportunities: A psychological momentum perspective on optimism, confidence, and overconfidence

Christopher R. Plouffe, Lisa Beeler, Leff Bonney, 2020 .

The divergent effects of organizational identification on salesperson and customer outcomes in a friend-selling context

A. Zablah, Nawar N. Chaker, Lisa Beeler, 2020, Journal of Personal Selling & Sales Management.

Blinded by the Brand: Why and When Salesperson Brand Attachment Decreases Customer Purchase Intentions?

Lisa Beeler, 2017 .

The salesperson as a knowledge broker: The effect of sales influence tactics on customer learning, purchase decision, and profitability

Lisa Beeler, Leff Bonney, Bryan Hochstein, 2022, Industrial Marketing Management.

Ability is in the eye of the beholder: How context and individual factors shape consumer perceptions of digital assistant ability

Adam Rapp, A. Zablah, Lisa Beeler, 2022, Journal of Business Research.

Exploring changes in organizational purchasing behaviors brought about by COVID-19 as a catalyst for new directions in sales research

Nawar N. Chaker, Lisa Beeler, Leff Bonney, 2022, Journal of Personal Selling & Sales Management.

Blinded by the brand: inauthentic salesperson brand attachment and its influence on customer purchase intentions

Adam Rapp, A. Zablah, Lisa Beeler, 2021 .

All autonomy is not created equal: the countervailing effects of salesperson autonomy on burnout

J. Hair, A. Zablah, L. Matthews, 2018 .

Can customer loyalty to a salesperson be harmful? Examining customer perceptions of salesperson emotional labor strategies post ethical transgressions

Nawar N. Chaker, Lisa Beeler, Duleep Delpechitre, 2021, Industrial Marketing Management.

Faking it: salesperson emotional intelligence’s influence on emotional labor strategies and customer outcomes

Lisa Beeler, Duleep Delpechitre, 2017 .

Alleviating the negative effects of salesperson depression on performance during a crisis: Examining the role of job resources

Nathaniel N. Hartmann, Willy Bolander, Lisa Beeler, 2023, Industrial Marketing Management.

The state of selling & sales management research: a review and future research agenda

Adam Rapp, Lisa Beeler, 2021 .