Detelina Marinova

发表

Actualizing Innovation Effort: The Impact of Market Knowledge Diffusion in a Dynamic System of Competition

Detelina Marinova, Detelina Marinova, 2004 .

Unstructured data in marketing

Detelina Marinova, Bitty Balducci, Detelina Marinova, 2018, Journal of the Academy of Marketing Science.

The Proposed Model for Strategic Change and Performance Loss in the Front Lines

Jagdip Singh, Detelina Marinova, 2007 .

Strategic Change Implementation and Performance Loss in the Front Lines

Jun Ye, Jagdip Singh, Detelina Marinova, 2007 .

Bottom-up learning in marketing frontlines: conceptualization, processes, and consequences

Jagdip Singh, Detelina Marinova, Jun Ye, 2011, Journal of the Academy of Marketing Science.

When less is more: the downside of customer knowledge sharing in new product development teams

Yihui Tang, Detelina Marinova, Y. Tang, 2019, Journal of the Academy of Marketing Science.

Do Frontline Mechanisms Matter? Impact of Quality and Productivity Orientations on Unit Revenue, Efficiency, and Customer Satisfaction

Jagdip Singh, Detelina Marinova, Jun Ye, 2008 .

Ming-Hui Huang, Detelina Marinova, Matthew L. Meuter, 2017 .

Consumer decision to upgrade or downgrade a service membership

Jagdip Singh, Detelina Marinova, 2014, Journal of the Academy of Marketing Science.

To Prescribe or Not to Prescribe? Consumer Access to Life-Enhancing Products

Irina V. Kozlenkova, Detelina Marinova, L. Cuttler, 2016, The Journal of consumer research.

Business-to-Business E-Negotiations and Influence Tactics

Jagdip Singh, Detelina Marinova, S. Singh, 2020 .

A National Study of Physician Recommendations to Initiate and Discontinue Growth Hormone for Short Stature

A. Connors, Detelina Marinova, M. Mercer, 2010, Pediatrics.

Bottom-up learning in marketing frontlines: conceptualization, processes, and consequences

Jagdip Singh, Detelina Marinova, Jun Ye, 2012 .

Unstructured data in marketing

Detelina Marinova, Bitty Balducci, 2018, Journal of the Academy of Marketing Science.

Consumer decision to upgrade or downgrade a service membership

Jagdip Singh, Detelina Marinova, 2014 .

When less is more: the downside of customer knowledge sharing in new product development teams

Yihui Tang, Detelina Marinova, Y. Tang, 2019, Journal of the Academy of Marketing Science.

Toward Predicting Communication Effectiveness

Wenbo Wang, Yi Shang, Zeshan Peng, 2018, 2018 IEEE Third International Conference on Data Science in Cyberspace (DSC).

Patient, Physician, and Consumer Drivers: Referrals for Short Stature and Access to Specialty Drugs

A. Connors, Detelina Marinova, M. Mercer, 2009, Medical care.

From Uncertain Intentions to Actual Behavior: A Threshold Model of Whether and When Salespeople Quit

Frederick A. Russ, Murali Chandrashekaran, Kevin M. Mcneilly, 2000 .

Frontline Problem-Solving Effectiveness: A Dynamic Analysis of Verbal and Nonverbal Cues

Jagdip Singh, Detelina Marinova, S. Singh, 2018 .

Managing Revenue across Retail Channels: The Interplay of Service Performance and Direct Marketing

Detelina Marinova, Donald J. Lund, 2014 .

Customer query handling in sales interactions

K. Evans, Jagdip Singh, Detelina Marinova, 2018 .

DELIBERATE LEARNING IN THE FRONTLINES OF SERVICE ORGANIZATIONS.

Jagdip Singh, Detelina Marinova, 2008 .

Frontline Mechanisms Matter ?

Jagdip Singh, Detelina Marinova, Jun Ye, 2008 .

TRUST AND CONTROL MECHANISMS IN ORGANIZATIONAL BOUNDARY SPANNERS' COGNITIONS AND BEHAVIORS.

Jagdip Singh, Detelina Marinova, D. Cohen, 2005 .

433 24 boundary work and customer connectivity in b 2 b front lines

Steven P. Brown, Jagdip Singh, Detelina Marinova, 2011 .

Deep Formality: Sentence Formality Prediction with Deep Learning

Detelina Marinova, Bitty Balducci, Lingshu Hu, 2022, 2022 IEEE 23rd International Conference on Information Reuse and Integration for Data Science (IRI).

Disrupting the Organizational Frontlines

Detelina Marinova, Todd Arnold, 2023, Journal of Service Research.

Customer query handling in sales interactions

K. Evans, Jagdip Singh, Detelina Marinova, 2017, Journal of the Academy of Marketing Science.

Stemming frontline performance losses in service innovation implementation

Jagdip Singh, Detelina Marinova, 2013 .

Predicting Conversation Outcomes Using Multimodal Transformer

Detelina Marinova, Bitty Balducci, Wenbo Wang, 2021, 2021 International Joint Conference on Neural Networks (IJCNN).

JM: Promoting Catalysis in Marketing Scholarship

V. Swaminathan, Shrihari Sridhar, Cait Lamberton, 2022, Journal of Marketing.

Paradigms for Progress: An Anomaly-First Framework for Paradigm Development

Shrihari Sridhar, Cait Lamberton, Detelina Marinova, 2023, Journal of Marketing.

A National Study of Physician Recommendations to Initiate and Discontinue Growth Hormone for Short Stature

A. Connors, Detelina Marinova, M. Mercer, 2010, Pediatrics.

How Well Can Language Models Understand Politeness?

Detelina Marinova, Bitty Balducci, Lingshu Hu, 2023, 2023 IEEE Conference on Artificial Intelligence (CAI).

Patient, Physician, and Consumer Drivers: Referrals for Short Stature and Access to Specialty Drugs

A. Connors, Detelina Marinova, M. Mercer, 2009, Medical care.