Brian L. Bourdeau
发表
The importance of brand cues in intangible service industries: an application to investment services
Michael K. Brady,
Brian L. Bourdeau,
Julia Heskel,
2005
.
Carl L. Saxby,
K. Celuch,
Brian L. Bourdeau,
2014
.
J. J. Cronin,
Clay M. Voorhees,
Michael K. Brady,
2006
.
K. Celuch,
Brian L. Bourdeau,
D. Winkel,
2017
.
Astrid L. Keel,
Brian L. Bourdeau,
2014
.
J. J. Cronin,
Michael K. Brady,
Brian L. Bourdeau,
2006
.
Dan Padgett,
Brian L. Bourdeau,
W. Burgers,
2009
.
J. J. Cronin,
Clay M. Voorhees,
J. Baker,
2009
.
Clay M. Voorhees,
Michael K. Brady,
Brian L. Bourdeau,
2013
.
J. J. Cronin,
Clay M. Voorhees,
Brian L. Bourdeau,
2007
.
Roscoe Hightower,
Richard R. Brand,
Brian L. Bourdeau,
2006
.
Brian L. Bourdeau,
D. Martin,
John T. Stephan,
2020
.
Astrid L. Keel,
Brian L. Bourdeau,
2017
.
J. J. Cronin,
Brian L. Bourdeau,
Colleen S. Bourdeau,
2017
.
The role of the university in accelerated learning and innovation as a regional ecosystem integrator
Kevin Celuch,
Mohammed Khayum,
Bryan Bourdeau,
2017
.
Brian L. Bourdeau,
J. J. Cronin,
Daniel T. Padgett,
2024,
Journal of Services Marketing.