Ansgar Zerfass

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Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management

J. Macnamara, Ansgar Zerfass, 2012 .

The role and status of communication practice in the USA and Europe

Kjerstin Thorson, Ansgar Zerfass, Jerry Swerling, 2014 .

Social Media Governance: Regulatory Frameworks As Drivers of Success in Online Communications

Ansgar Zerfass, Ansgar Zerfass, S. Fink, 2016 .

Managing CEO communication and positioning: A cross-national study among corporate communication leaders

Dejan Verčič, Ansgar Zerfass, D. Verčič, 2016 .

Communicating the corporate strategy

Ansgar Zerfass, Karolin Köhler, 2019, Journal of Communication Management.

Mastering the dialogic tools: Social media use and perceptions of public relations practitioners in Latin America

Cristina Navarro, Á. Moreno, Ansgar Zerfass, 2017 .

Strategic Communication: Pillars and Perspectives of an Alternative Paradigm

Ansgar Zerfass, Derina R. Holtzhausen, 2013 .

Strategic Communication: Opportunities and Challenges of the Research Area

Ansgar Zerfass, Derina R. Holtzhausen, 2014 .

Co-Innovation and Communication: The Case of SAP’s Global Co-Innovation Lab Network

Ansgar Zerfass, S. Patsch, 2013 .

Social media governance: regulatory frameworks for successful online communications

Ansgar Zerfass, Ansgar Zerfass, Anne Linke, 2013 .

European Communication Monitor: Current developments, issues and tendencies of the professional practice of public relations in Europe

Á. Moreno, D. Verčič, Ansgar Zerfass, 2009 .

Big Data and Automation in Strategic Communication

Á. Moreno, Ansgar Zerfass, M. Wiesenberg, 2017 .

Innovation, Communication, and Leadership: New Developments in Strategic Communication

Ansgar Zerfass, Ansgar Zerfass, Simone Huck, 2007 .

Future trends in social media use for strategic organisation communication: Results of a Delphi study

Ansgar Zerfass, Ansgar Zerfass, Anne Linke, 2012 .

Capabilities of PR professionals for key activities lag: Asia-Pacific study shows theory and practice gaps

M. Lwin, J. Macnamara, Ansgar Zerfass, 2018, Public Relations Review.

The dawn of a new golden age for media relations?: How PR professionals interact with the mass media and use new collaboration practices

D. Verčič, Ansgar Zerfass, M. Wiesenberg, 2016 .

Ethical Hateholders and Negative Engagement. A Challenge for Organisational Communication

Ansgar Zerfass, Ralph Tench, A. Catellani, 2015 .

Strategic Communication as an Emerging Interdisciplinary Paradigm

D. Verčič, Ansgar Zerfass, K. Werder, 2018, International Journal of Strategic Communication.

Internal communication and innovation culture: developing a change framework

Ansgar Zerfass, Anne Linke, 2011 .

Artificial intelligence in communication management: a cross-national study on adoption and knowledge, impact, challenges and risks

Ansgar Zerfass, Ralph Tench, J. Hagelstein, 2020, Journal of Communication Management.

Management tools in corporate communication: a survey about tool use and reflections about the gap between theory and practice

Sophia Charlotte Volk, Ansgar Zerfass, 2020 .

Evaluation stasis continues in PR and corporate communication: Asia-Pacific insights into causes

J. Macnamara, Ansgar Zerfass, 2017 .

Communication management competencies for European practitioners

Á. Moreno, P. Verhoeven, D. Verčič, 2013 .

‘PESO’ media strategy shifts to ‘SOEP’: Opportunities and ethical dilemmas

M. Lwin, J. Macnamara, Ansgar Zerfass, 2016 .

Strategy and organizational culture – Conceptualizing the interplay of key concepts in communication

Ansgar Zerfass, Luisa Winkler, 2016 .

The ethical dimension of public relations in Europe: Digital channels, moral challenges, resources, and training

Sabine A. Einwiller, Sabine Einwiller, Ansgar Zerfass, 2021 .

Between Convergence and Power Struggles0 How Public Relations and Marketing Communications Professionals Interact in Corporate Brand

Ansgar Zerfass, Lisa Dühring, M. A. Research Associate, 2012 .

Corporate Communication in SMEs: Unveiling an Ignored Field of Practice

Ansgar Zerfass, Luisa Winkler, 2016 .

Leadership in Communication Management

Ansgar Zerfass, Ulrike Röttger, Janne Stahl, 2014 .

Corporate Communications from the Top and from the Center: Comparing Experiences and Expectations of CEOs and Communicators

J. Schwalbach, Ansgar Zerfass, G. Bentele, 2014 .

Strategic Communication: Defining the Field and its Contribution to Research and Practice

D. Verčič, Ansgar Zerfass, K. Werder, 2018, International Journal of Strategic Communication.

European Communication Monitor 2016. Exploring trends in big data, stakeholder engagement and strategic communication: Results of a survey in 43 Countries

Á. Moreno, P. Verhoeven, D. Verčič, 2016 .

Strategic Communication across Borders: Country and Age Effects in the Practice of Communication Professionals in Europe

Á. Moreno, P. Verhoeven, D. Verčič, 2019, International Journal of Strategic Communication.

European Communication Monitor 2009. An institutionalized view of how public relations and communication management professionals face the economic and media crises in Europe

Á. Moreno, P. Verhoeven, Ansgar Zerfass, 2010 .

Aligning and Linking Communication with Organizational Goals

Sophia Charlotte Volk, Ansgar Zerfass, 2020 .

How European PR practitioners handle digital and social media

Á. Moreno, P. Verhoeven, D. Verčič, 2012 .

Alignment: Explicating a Key Concept in Strategic Communication

Sophia Charlotte Volk, Ansgar Zerfass, Ansgar Zerfass, 2018, International Journal of Strategic Communication.

Enabling, Advising, Supporting, Executing: A Theoretical Framework for Internal Communication Consulting Within Organizations

Ansgar Zerfass, Neele Franke, 2013 .

Crisis? What crisis? How European professionals handle crises and crisis communication

Dejan Verčič, Ralph Tench, Piet Verhoeven, 2014 .

The role of leadership in shared value creation from the public’s perspective: A multi-continental study

Shannon A. Bowen, Yi-Ru Regina Chen, D. Stacks, 2020 .

Strategic Aspects of Russia’s Cultural Diplomacy in Europe. Challenges and Opportunities of the 21st Century

Ansgar Zerfass, Ralph Tench, A. Catellani, 2015 .

Stress resilience: researching a key competence for professionals in communication management

Ansgar Zerfass, Daniel Ziegele, 2021, Journal of Communication Management.

Creating business value through corporate communication

Ansgar Zerfass, Christine Viertmann, 2017 .

The Triple Role of Communications in Agile Organizations

Ansgar Zerfass, Lisa Dühring, Ansgar Zerfass, 2021 .

Public relations and the rise of hypermodern values: Exploring the profession in Europe

Á. Moreno, P. Verhoeven, D. Verčič, 2018, Public Relations Review.

Corporate Communication Revisited: Integrating Business Strategy and Strategic Communication

Ansgar Zerfass, 2008 .

Strengthening the role of communication departments: A framework for positioning communication departments at the top of and throughout organizations

Ansgar Zerfass, J. Brockhaus, 2021, Corporate Communications: An International Journal.

The Usability Factor: Improving the Quality of E-Content

Bernd Hartmann, Ansgar Zerfass, Ansgar Zerfass, 2005 .

European communication monitor 2011: empirical insights into strategic communication in Europe: results of an empirical survey in 43 countries (chart version)

Á. Moreno, P. Verhoeven, D. Verčič, 2011 .

European communication monitor 2012: challenges and competencies for strategic communication: results of an empirical survey in 42 countries

Dejan Verčič, Ralph Tench, Piet Verhoeven, 2012 .

Corporate communications from the CEO’s perspective: how top executives conceptualize and value strategic communication

Ansgar Zerfass, Muschda Sherzada, 2015 .

European communication monitor 2014: excellence in strategic communication-key issues, leadership, gender and mobile media: results of a survey in 42 countries

Á. Moreno, P. Verhoeven, D. Verčič, 2014 .

Public relations and communication management : current trends and emerging topics

Jeong-Nam Kim, Ansgar Zerfass, K. Sriramesh, 2013 .

European communication monitor 2013: a changing landscape - managing crises, digital communication and CEO positioning in Europe: results of a survey in 43 countries

Á. Moreno, P. Verhoeven, D. Verčič, 2013 .

The Status of Strategic Communication Practice in 48 Countries

Ansgar Zerfass, Derina R. Holtzhausen, 2011 .

European communication monitor 2009: trends in communication management and public relations; results of a survey in 34 countries

Á. Moreno, P. Verhoeven, D. Verčič, 2009 .

European communication monitor 2008: Trends in communication management and public relations - results and findings

Á. Moreno, P. Verhoeven, D. Verčič, 2008 .

Public relations research: European and international perspectives and innovations

B. Ruler, Ansgar Zerfass, K. Sriramesh, 2008 .

European communication monitor 2015: excellence in strategic communication: creating communication value through listening, messaging and measurement: results of a survey in 41 countries

Á. Moreno, P. Verhoeven, D. Verčič, 2015 .

The Routledge Handbook of Strategic Communication

Ansgar Zerfass, Ansgar Zerfass, Derina R. Holtzhausen, 2014 .

Strategic Communication: Reflections on an Elusive Concept

D. Verčič, Ansgar Zerfass, K. Werder, 2018, International Journal of Strategic Communication.

Digitalization in corporate communications: understanding the emergence and consequences of CommTech and digital infrastructure

Ansgar Zerfass, Alexander Buhmann, J. Brockhaus, 2022, Corporate Communications: An International Journal.

How communication departments contribute to corporate success

Sophia Charlotte Volk, Ansgar Zerfass, S. C. Volk, 2018, Journal of Communication Management.

Doing the Right Things or Doing Things Right? Paradoxes and Swedish Communication Professionals’ roles and mission

P. Verhoeven, J. Falkheimer, Ansgar Zerfass, 2015 .

Corporate Listening und Issues Management in der Unternehmenskommunikation

Ansgar Zerfass, Diana Ingenhoff, M. Borner, 2019 .

Does social media usage matter? An analysis of online practices and digital media perceptions of communication practitioners in Europe

Cristina Navarro, Á. Moreno, Ansgar Zerfass, 2015 .

Global public relations and communication management: a European perspective

D. Verčič, Ansgar Zerfass, M. Wiesenberg, 2015 .

European Communication Monitor 2019: Exploring trust in the profession, transparency, artificial intelligence and new content strategies : Results of a survey in 46 countries

Á. Moreno, P. Verhoeven, D. Verčič, 2019 .

A comparative excellence framework for communication management

D. Verčič, Ansgar Zerfass, 2016 .

Institutionalizing Strategic Communication in Europe – An Ideal Home or a Mad House? Evidence from a Survey in 37 Countries

P. Verhoeven, Ansgar Zerfass, Ralph Tench, 2009 .

Reviewing the ‘march to standards’ in public relations: a comparative analysis of four seminal measurement and evaluation initiatives

J. Macnamara, Ansgar Zerfass, Alexander Buhmann, 2019, Public Relations Review.

Doing the right things or doing things right?: Paradoxes and Swedish communication professionals’ roles and challenges

P. Verhoeven, J. Falkheimer, Ansgar Zerfass, 2016 .

Communication evaluation and measurement: Skills, practices and utilization in European organizations

Sophia Charlotte Volk, D. Verčič, Ansgar Zerfass, 2017 .

Public Relations Research

B. Ruler, Ansgar Zerfass, K. Sriramesh, 2008 .

Strategic Orientation of Communication Professionals in Europe

P. Verhoeven, Ansgar Zerfass, Ralph Tench, 2011 .

Teaching Ethical Principles for PR. An Empirical Study on University Curricula in Germany

Ansgar Zerfass, Ralph Tench, A. Catellani, 2015 .

Assuring rationality and transparency in corporate communications:Theoretical foundations and empirical findings on communication controlling and communication performance management

Ansgar Zerfass, 2016 .

Key issues of public relations of Europe: findings from the European Communication Monitor 2007-2014

P. Verhoeven, D. Verčič, Ansgar Zerfass, 2014 .

The Routledge Handbook of Strategic Communication

Ansgar Zerfass, Derina R. Holtzhausen, 2014 .

The Routledge Handbook of Strategic Communication

Ansgar Zerfass, Derina R. Holtzhausen, 2014 .

Social Media in der Unternehmenskommunikation: Strategien, Kompetenzen, Governance

Ansgar Zerfass, Anne Linke, 2012 .

Today’s and tomorrow’s challenges in public relations: : Comparing the views of chief communication officers and next generation leaders

Ansgar Zerfass, Juliane Kiesenbauer, 2015 .

Communication Excellence: How to Develop, Manage and Lead Exceptional Communications

Á. Moreno, P. Verhoeven, D. Verčič, 2017 .

Crisis? What Crisis?

Christine E. Welch, P. Bednar, C. Welch, 2000, Nursing times.