Xubing Zhang

发表

Relational norms and collaborative activities: Roles in reducing opportunism in marketing channels

Guijun Zhuang, Nan Zhou, Yin Zhou, 2015 .

Customer Acquisition and Retention Spending: An Analytical Model and Empirical Investigation in Wireless Telecommunications Markets

Rajendra K. Srivastava, Sungwook Min, Namwoon Kim, 2016 .

Impact of Relationship Marketing Orientation on the Exercise of Interfirm Power and Relational Governance in Marketing Channels: Empirical Evidence From China

Xubing Zhang, Guijun Zhuang, 2011 .

Push and pull strategies by component suppliers when OEMs can produce the component in-house: The roles of branding in a supply chain

Chuang Zhang, Xubing Zhang, Xubing Zhang, 2018, Industrial Marketing Management.

Price Matching by Vertically Differentiated Retailers: Theory and Evidence

Sridhar Moorthy, Sridhar Moorthy, Xubing Zhang, 2006 .

How Does a Retailer's Service Plan Affect a Manufacturer's Warranty?

Bo Jiang, Xubing Zhang, Xubing Zhang, 2011, Manag. Sci..

Retailers' Multichannel and Price Advertising Strategies

Xubing Zhang, Xubing Zhang, 2009, Mark. Sci..

Increasing Price Transparency: Implications of Consumer Price Posting for Consumers’ Haggling Behavior and a Seller's Pricing Strategies

Xubing Zhang, Xubing Zhang, Bo Jiang, 2014 .

Selling Vertically Differentiated Products under One Roof or Two? A Signaling Model of a Retailer's Roof Policies

Xubing Zhang, Yong Cao, 2014 .

When an interfirm relationship is ending: The dark side of managerial ties and relationship intimacy

Xubing Zhang, Chuang Zhang, Nan Du, 2021 .

Manufacturers’ Acquiescence to Buyers’ Sourcing Requests in Industrial Markets

Ricky Y. K. Chan, Namwoon Kim, Xubing Zhang, 2023, Journal of Business-to-Business Marketing.